Social Media Marketing
A brief to get to know your expectations to develop a realistic strategy to improve your social media presence.
Your Business Name
Your brand's objective?
Why do people choose you over your competitors?
Your biggest barrier to your success on social media?
Your Audience (Age, Gender, Occupation, Industry , Revenue)
Top 3 challenges your target audience are struggling with?
Which platforms your target audience use often?
Who else (brands/celebrities/people) does your audience engage with?
Key metrics of success? ex. likes, shares, retweets and comments
Expectations from this marketing campaign? *
better presentation, generate leads, get more subscribers, client engagement, brand image revamp, provide info to visitors
Out of the above which one is most important and why? *
What kind of support we can expect from you? *
weekly briefing via email or phone, text/pictures, office staff for briefing
Your monthly budget for social media marketing ( This should include payment to facebook/insta/google/linkedin ) *
Contact info
Your name *
Phone number *
Preferred contact method *
Additional info:
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