Online Needs Analysis
The purpose of this questionnaire is to gather basic information related to your expectations in promoting and marketing your small business or organization. Answers will help create a more productive call during our consultation. If you experience any problems with this form, please email solutions@donpaul.com   (The form takes approx 5-10 mins to complete. No confidential information is required.)
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Email *
What is your Business/Organization Name? *
This is a required field
What is the Business Owner's Name?
This is the name of the primary decision maker for the business/organization
Phone *
This field is required.
What is the business structure? *
Marketing strategies can differ depending on the business structure. This will help us provide the most relevant recommendations.
Do you have a business logo? *
Your logo MUST be in .png image format (transparent background) and a minimum 1000 px.If your logo does not meet the specifications, you should check NO below. If you are not certain your logo meets the specs you should check Not sure
What PRIMARY Product(s) Services do you provide? If you are a nonprofit, what services do you provide? *
This is a required field. Briefly but clearly describe the primary products and services  you are selling or providing. This is not a marketing statement,  If you cannot clearly define your services, enter the NAICS code. (https://www.naics.com/search/). If you are a nonprofit, your mission statement is fine.
List Your business Web address (URL) Mobile App Name, and/or the links to any social (business) networks you have business accounts with.
This filed is required ... include your website URL, Facebook BUSINESS page, LinkedIN, Instagram, YouTube, etc. Even if your Website is not working, if you own the domain name, list it.  if you have none then enter "None"
Provide the URL or mobile app name that you love and you believe would represent as a model or example of your business or organization
Providing the URL of a site or app you love will help us visualize your goals and determine the budget and scope of the project (if you decide to move forward) With this information we can better understand your marketing expectations.  
Describe your ideal client/customer/donor (your target audience)
If you are a non profit you will may have several targets: Clients/Donors/Sponsors/Volunteers etc. Indicate the type target and give a brief description: (exp: Client Homeless Veterans, Donors Community Centers, Sponsors Realtors and Banks, Volunteers individuals with transportation  and 10 hours a month available.) The example is broad but we think you get the point.
What is your primary competitive advantage?
This is a required field.  What makes your business or organization unique or better than similar entities?
What tools do you currently use  or plan to use in the future to find, attract and retain clients/customers/donors?
This is a required field. Where does your IDEAL client spend their time? What tools do you need to reach them? You can Select all that apply, just remember your budget is affected by your selections. Connect with solutions@donpaul.com if you do not understand some of these terms.
What is your plan (system) for prompt follow-ups?
This field is required. While attracting new clients/customers/donors/members may be one of your primary objectives,  nurturing relationships is the real stimulant for growth. Please list the systems or plans you have in place or contemplate using to follow-up on inquires.
What are your expectations for  monthly revenue ? If you a a nonprofit enter the annual intake for donations or grants you hope to secure?
Experience has shown us that when you have a specific figure or range in mind, it is easier to work towards the goal and to actually achieve it.  
Clear selection
What do you consider your biggest challenge in reaching your revenue/donation intake goals? If you are seeking grants what is your biggest challenge in winning?
This is a required field - typically, all businesses or organizations face some sort of hurdle or obstruction when it comes to growing revenue, providing an honest answer will help us more quickly gain insight to a solution.
What is your monthly marketing budget?
This is a required field - Using all of the tools listed in the previous question and estimating any tools not listed, estimate your budget.  (if you have not worked out a budget, it is recommended that you do not move forward until you do.)
What will be your strategic key indicator(s) for ROI? (Return on your investment)
What reports or indicators do you hope to use to measure your progress or success?
How did you learn about DonPaul Enterprises?
Referrals are precious to our business. Tell us how you heard about us and get a 10% discount on any product or service.
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