Airline Survey
The following questions seek the opinions and experiences of air travellers in the UK. This research is strictly for academic purposes in partial fulfilment of an undergraduate dissertation. Your identity is not required and the responses you provide will remain entirely confidential. Please only complete this survey if you currently reside in the UK. Thank you for your contribution.
1. How often do you fly on average? *
2. For which of the following reasons do you fly? *
3. What is your annual income level? *
4. Which of these best describes your typical pattern of air travel? *
5. With whom do you normally travel? *
6. Please rate how important each of the following aspects are in influencing your choice of airline. *
(1 being the least important, 5 being the most important)
1
2
3
4
5
Air fare
Seat comfort
Meals
Location of departure/destination airports
Baggage allowance
Baggage handling
On-time performance
In-flight entertainment
Customer service
Direct flight
Departure/ arrival day and time
Safety record
7. When flying full service/traditional airlines, how satisfied are you generally with the level of service you receive in comparison to the price you pay? *
8. Do you consider yourself to be loyal to any full service/traditional airline? *
9. If yes, what keeps you loyal?
Clear selection
10. Have you ever flown with a budget/low-cost airline before? *
11. Why did you choose to fly a budget/low-cost airline?
12. When flying budget/low-cost airlines, how satisfied are you generally with the level of service that you receive in comparison to the price you pay?
Clear selection
13. Which of these critical statements about budget/ low-cost airlines do you agree with? *
Choose all options which apply
Required
14. Do any of these points you agree with make you completely disregard flying with budget/low-cost airlines?
Clear selection
15. Would you consider using a budget/low-cost airline for long haul flights (e.g. Europe to America) in the future? *
16. Please give the reason why for your answer to question 15. *
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