Brand You! with Patti Minglin
Amazon founder Jeff Bezos once said, “Your brand is what people say about you when you’re not in the room”. Whether you have walked into an interview, a client meeting or investor pitch, chances are the person you are meeting with already thinks they know you. How? They Googled you. When you Google yourself, what pops up? If what you are seeing on the screen isn’t a true reflection of who you are, you need to take control of your online reputation and embrace personal branding. In this session content marketing expert Patti Minglin will help you identify your authentic personal brand, one based on who you really are—your talents, your values, your mission and your purpose—in addition to helping you learn how to build and promote your brand online and offline.
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