2021 OKC Black Restaurant Weeks Application
OKC Black Restaurant Weeks (#OKCBRW) is a city-wide celebration of Black-owned restaurants, chefs, food trucks, and caterers in the Oklahoma City Metropolitan Area. OKCBRW aims to stimulate, collectively $500,000 in direct spending for participating restaurants during the month. All sales revenue generated remains with the participating restaurants.

For local diners #OKCBRW is more than just a foodie adventure – it is an opportunity to explore restaurants in different neighborhoods & revisit your pastime favorites. For tourists, it’s an opportunity to experience the best of our Black-owned restaurants without breaking the bank.

For sponsors, it is a perfect program to enhance your brand and can result in ROI in the form of awareness, connections, sales and more. Sponsors benefit from access to the OKCBRW member base and/or followers of the promotion, integrated marketing outreach, and unique opportunities to highlight your brand.

According to the U.S. Census Bureau - Survey of Business Owners (2007, 2012) OKC Metro Area, African American firms generate $463M in sales versus $1.45B generated by Hispanic-owned firms. This month-long series will serve as an awareness campaign of local businesses and economic development in predominately African American communities.

Through a comprehensive and targeted marketing and advertising campaign and coverage from local television, radio, print media, and food bloggers, OKCBRW will be the subject of thousands of conversations throughout Central Oklahoma.

OKCBRW is marketed via all available platforms to maximize visibility for restaurants and sponsors that are apart of the promotion. Our general marketing and advertising campaign include:

• Promotional print ads in EdibleOKC & VisitOKC.
• Assigned an OKC Lifestyle & Leisure Director to post 1 social media post weekly through the duration of OKC
Black Restaurant Weeks
• Digital ad campaign targeted on food & drink, recipes, dating, special occasion & travel sites.
• Direct email blasts to 400,000+ local diners & opt-in subscribers.
• Social media marketing campaigns on Facebook, Instagram, & Twitter.
• Cross-promotion through partner networks such as Visit OKC, EdibleOKC, and EatOkra App.
• Official OKC Black Restaurant Weeks website (okcblackeats.com) featuring participant & sponsor logos,
menus & images
• Media announcements to over 50 regional and national outlets.

A $225 non-refundable fee is required for any non-sponsoring participants. The fee is used to offset marketing and advertising expenses. Payment by credit cards must be received by January 22, 2021.

For credit card payments go to www.okcblackeats.com/events-1/2021-okc-black-restaurant-weeks
and select the "Restaurant Sponsor" option.

For sponsorship information, email events@okcblackeats.com.
Email address *
OKC Black Restaurant Weeks l #OKCBRW
Business Name *
Owner(s) First & Last Name *
Contact Number *
Business Phone Number *
Website *
Business Address *
Do You Have Social Media? *
Required
Services Available *
Required
Cuisine Types *
Required
Is Your Business 51% Black-Owned? *
Required
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