IAB SA Digital Influencer Marketing Committee Nomination Form
The IAB SA Digital Influencer Marketing Committee Lead and selected committee members provide an organising structure to enable the discussions and development of guidelines, best practice and benchmarking for Digital Influencer Marketing in South Africa.
The overall aim of the IAB SA Influencer Committee is to empower the media and marketing industry to make better digital decisions regarding best practice and standard definitions for influencers in the digital space.
The IAB SA Digital Influencer Marketing Committee aims to achieve this through smart, actionable and motiving insights regarding influencers in digital marketing with the following objectives:
1. To define influencer digital marketing
2. To develop best practice for influencer-marketing in the digital space
3. To build out benchmarking related to performance / ROI in this space
4. To develop guidelines for influencer digital marketing campaigns
5. To identify the risks and key areas of focus specific to digital influencer marketing.
The Influencer Marketing Committee are looking to fill the following seats:
a) Brand
b) Digital / Performance Agency
c) Publisher
d) Social Media Platform
The IAB SA would like to extend the invitation to all our IAB SA members to share their nominations by completing the form below. You will be contacted if you were successful.