Massanutten Western Slope Demo Day Application

Demo days are a privilege extended to bike shops and brands as a way to showcase their bikes, engage the community, and support the trails. By hosting a demo day, brands contribute directly to the sustainability and stewardship of the Massanutten Western Slope Trails.

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Email *
Eligibility & Frequency

  • Demo days may be hosted by bike shops or bicycle brands.

  • Each shop or brand is limited to 2 demo days per calendar year.

  • The system as a whole is limited to 10 demo days per year total.

  • All demo days must be approved by the Coalition and Massanutten Resort in advance.

When would you like to hold your demo day? *
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What is the name of your Bike Shop or Company? *
What brand or brands will be showcased? *
I plan for the event to start at  *
Time
:
I plan for the event to finish at  *
Time
:
Application Process

  • Applications must be submitted at least 30 days in advance.

  • Applications must include:

    • Proof of liability insurance naming Massanutten Resort and the Shenandoah Valley Bicycle Coalition as additionally insured.

    • Event details (date, estimated number of bikes, trucks, staff, etc.).

Demo days will be published on WesternSlopeTrails.org and/or the Coalition event calendar to notify the public.
I commit to emailing Proof of liability insurance naming Massanutten Resort and the Shenandoah Valley Bicycle Coalition as additionally insured.

I understand that the demo day will be cancelled if proof of insurance is not received by 7 days prior to the event.

Email documents to Hello@SVBCoalition.org

 *
Required
Donation Requirement  

  • A flat-fee donation is required per demo day.

    • Each demo day requires a minimum $350 donation towards the Western Slope Trail Fund.

    • Day passes for the Western Slope are $10 per day but all guests associated with the demo day will fall under the bike shop/ bike brands event registration and donation.

  • Donations are earmarked for the current phase of the Western Slope Trail Plan to directly support trail improvements and expansion.

I understand and a agree that I will need to donate a minimum of $350 via ACH or check to the Shenandoah Valley Bicycle Coalition prior to my event.


 *
Required
Logistics & Stewardship

  • Demo hosts are fully responsible for trash cleanup and must leave the parking area and trail access clean and orderly.

  • Demo days will typically operate out of the Western Slope parking lot.

  • If a large event setup is planned (multiple trailers, large displays, etc.), Massanutten and Coalition may require special provisions or use of the adjacent field near the pavilion.

  • No additional rules on banners, tents, or promotional materials; these are allowed unless otherwise communicated.

  • There is no potable water available on the Western Slope Trails. You will need to provide any and all water for your event and guests.

  • No cars are permitted on Del Webb Dr as part of the event.

I commit to being a good steward of the Western Slope and it's trails. *
Required
How many participants do you expect? *
How many demo bikes do you plan to bring? *
What will the setup look like? 
Full trailer?
Small trailer?
Multiple Trailers?
Van?
 *
Other Expectations

  • Demo days are expected to operate in a way that respects other trail users, parking capacity, and the unique public-private partnership of the Western Slope.

  • Demo hosts are asked to promote responsible trail use and support Coalition trail stewardship messaging as part of their event. Trails are shared use for foot and bike travel.

  • Demo hosts are expected to serve as ambassadors to their guests to help them understand the unique partnership and encourage annual trail passes for any participants. 

  • Demo hosts should also communicate volunteer trail-building/maintenance opportunities.

I agree to these expectations *
Required
Oversight & Approval

  • Massanutten Resort and the Coalition will handle final approval of demo day requests.

  • Demo days may be denied or rescheduled at Massanutten Resort’s discretion to avoid conflicts with major events, trail work, or peak usage periods.

Optional Add-Ons for Hosts (Not Required but Encouraged)

  • Participate in a Coalition trail workday.

  • Sponsor a trail project or additional stewardship effort.

Do you have any other questions for us? Anything else we should know about your proposed event? *
I agree to everything in the above form (Type Name below) *
A copy of your responses will be emailed to the address you provided.
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