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SEO, SEM, PPC
Quiz
Please complete the brief quiz below. You must score a minimum of 60% on this quiz to advance toward your Certificate of Completion.
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What is the ultimate goal of SEO?
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2 points
A. To bring high-quality traffic to a website and have other websites link to it
B. To have a high domain rating
C. To have a visually appealing website
D. To generate as much traffic as possible
What are some examples of websites that can help with backlinking?
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2 points
A. Online gaming websites
B. Directories and industry-specific websites
C. Social media platforms
D. Online shopping websites
What is a domain rating?
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2 points
A. A measure of a website's authority and trustworthiness to search engines
B. A measure of the website's popularity on social media
C. The rating given by customers to a website
D. The rating of a website's domain name
What is a crucial part of SEO that can lead to increased visibility and backlinking opportunities?
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2 points
A. Email marketing
B. Paid advertising
C. Social media marketing
D. Content creation such as blogging and video production
What is a crucial aspect of a landing page?
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2 points
A. Having a lot of flashy animations
B. Including as much text as possible
C. Including only product offers
D. Being concise and including images, product offers, lead forms, phone numbers, testimonials, and videos
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