Social Media Evaluation
Below are some questions that will help me researching your brand. The better I know your business, your goals, brand, and target audience, the better I can assist you during our consultation. Please take the next few minutes to fill out the form.
I will contact you within 2 business days to setup a meeting time.
Contact Name(s), Title/Role
Your Website URL?
Your Email/Phone Number?
Preferred Method of Communication
What do you and your website aim to achieve with social media? What are you hopes and expectations?
More Local Market Awareness & Reach
Collect Emails and build our database
Increased engagement & interaction
More New Customers
Increase Guest Frequency
What is your brand voice? What emotions do you hope to convey through your brand's visuals and messaging?
What makes your websites concept different? Or what makes it unique?
Business Strengths? Weaknesses? If new, what do you think they may be starting out? (List Both Here)
How would you describe the brand's culture?
What have you tried in marketing that has worked?
And what have you tried that has NOT worked as well as expected?
What specials or promotions do you currently feature that we should be aware of? (i.e. discount codes, free gear, etc.) Please be specific.
Where do you currently spend your marketing dollars?
We Don't Spend any money on marketing or advertising currently.
Direct Mail Campaigns
Facebook (Ads, Boosting Posts)
Other Social Media Advertising (Twitter, Instagram, Youtube, LinkedIn)
What marketing do you feel has or could work for you? Please explain.
Do You Use Email Marketing?
If Yes, How Frequently do you send email communication to your list?
Once a week
Once a month
Less than once a month
How Big Is Your Email List?
Are you willing to spend money on Facebook (and other digital advertising) if you are confident it could generate an ROI?
Top competitors in the area (please list)
Think about the demographics of your target customer. Geographic area, age ranges, related industries, Zip Codes help if you serve a specific area. Other helpful demographics include: age bracket, gender, profession, income levels, and any helpful information that you believe will help the campaign, please enter below.
Who's Your Target Audience? Primary? Secondary?
What do they Love most about you? Hate?
What are their interests?
WHAT WE NEED
If you don't have a particular page below, leave it blank.
Facebook Page name
Google For Business
Email Marketing/Automation Software (Mailchimp, Constant Contact, Infusionsoft, Hubspot, etc.)
Is there anything else we need to know that we have not asked about that you believe would be helpful for us to know?
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