Branding Questionnaire
Email address *
CONTACT INFORMATION:
First Name *
Your answer
Last Name *
Your answer
Business Name
Your answer
Email Address *
Your answer
Contact Phone # *
Your answer
YOUR BUSINESS
What about your business is most important to you? Is it brand loyalty, is gratitude, customer service, staying up with trends, etc? *
Your answer
Which industry does your business belong to? *
Your answer
Do you have a mission statement? If not, what value do you want to offer your potential consumer? *
Your answer
What is your existing tagline or slogan if any?
Your answer
What are your short term / long term goals? *
Your answer
Tell me about the main turning points in the history of your business? *
Your answer
Who are your main competitors? *
Your answer
What sets your business apart from the competition? *
Your answer
YOUR BRAND
What are you branding *
What's your brand name? *
Your answer
And where can we find your website, if you have one?
Your answer
What message do you think your current brand image conveys?
If your brand were a person, which of the following word groups would best describe them? *
which of the following designs would best suit your brand? *
Which color do you feel best represents your brand? *
Your answer
If you had to choose a font for your brand, which would you choose? *
Your answer
TARGET MARKET
Describe your existing audience: *
Your answer
Describe your ideal prospect / audience: *
Your answer
How old is your target demographic? *
What problems does your potential client have? *
Your answer
And what's their average household income over 12 months? *
Please describe your sales / communication process—how do people hear about you, when do you contact them, how do you contact them, etc. *
Your answer
What type of marketing is most likely to influence a customer's buying decision? *
What else can you tell me about your current or ideal consumer? *
Your answer
THE PROJECT
What's your budget for developing your brand? *
What services may you be interested in? *
What are your objectives your brand or this project? *
Your answer
And do you have a deadline in mind?
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Thanks! That's all the questions I have. I'll review your answers and contact you as soon as possible.
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