Answer each question on the ("Data Assessment") tab of this document. Fill in with a number from 1-9. The number represents the level in which you agree. 9 is the highest level of agreement, 1 is the lowest, and 5 is neutral.
If you are unsure of a question, leave it BLANK.
It is best to have three people with the following roles take the test independantly:
(1) Sales: Someone who has hands on experience using the data day-day when selling.(2) Marketing: In charge of campaigns, data acquisition, metrics and reporting (not creative)(3) Admin/Operations: Manages the data in CRM and/or Marketing Automation. Controls tech policy, tools and any admin processes related to data.
If you have a specific dataset that needs analysis, please fill in the "Dataset Questionnaire" tab