Messaging Quiz
Is your messaging helping or hurting your nonprofit's mission? If you don't know, take this five minute quiz and find out.

There are no right or wrong answers. The more honest you are, the more useful the results will be for you.

Okay, let's get started!

You have SMART goals that clearly define what success looks like for your organization.
SMART=specific, measurable, actionable, relevant, time-bound
Not true
Very true
You know how your best supporters first heard about you.
Not true
Very true
You regularly measure the effectiveness of your messaging.
Not true
Very true
You know the types of people who want to invest their dollars/time in what your organization offers.
For instance: animal lovers, environmentalists, potential home owners, cancer survivors, etc.
Not true
Very true
You can describe your ideal supporter.
Not true
Very true
You have identified your competition.
Not true
Very true
You know what is truly unique about your organization.
Not true
Very true
You have three adjectives that clearly define your brand personality...and everyone knows what they are.
Examples: kind, bold, positive, ferocious, dedicated, nimble, practical, fun
Not true
Very true
You know what motivates your best supporters to work with you.
Not true
Very true
You have a snappy, easy-to-say response to the question, "What does your organization do?"
Not true
Very true
You know the difference between the features and benefits that your organization offers.
For instance, a feature might be pet adoption. The benefit of adopting a pet is companionship.
Not true
Very true
You can articulate why someone should choose you over the competition.
Not true
Very true
You have identified your core message and use it consistently.
Not true
Very true
You know the basic demographics of your past and current supporters (e.g. age, interests, gender).
Not true
Very true
The messaging on your website inspires supporters to work with you.
Not true
Very true
What is the name of your organization?
We will never share your information with anyone else--we promise!
Your answer
Your First Name
We will never share your information with anyone else--we promise!
Your answer
What is your email address?
This will allow us to send you your results. And we won't share it with anyone else for any reason!
Your answer
Which of the following best describes your relationship with Claxon?
Submit
Never submit passwords through Google Forms.
This content is neither created nor endorsed by Google. Report Abuse - Terms of Service