PAID WARDROBE STUDY – EXPRESS YOUR STYLE

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We’re looking for adults to participate in a paid wardrobe study focused on personal style and outfit choices. The study will consist of 5 weekly surveys, each approximately 90 minutes long, and participants will earn $125 per survey—a total of $625 if all are completed.
🧥 Each survey will involve putting together outfits and sharing your style in detail.
📅 Dates are still being finalized, but the first survey is expected to launch soon.
💳 Payment will be issued via Tremendous Visa gift card approximately 3 weeks after the final survey is completed.
⚠️ You must complete all 5 surveys to receive payment, so please only sign up if you’re able to fully commit.
This is a detailed and creative study—perfect for fashion lovers or anyone who enjoys expressing themselves through clothing. If you're interested and ready to commit, we’d love to hear from you!

First Name *

Last Name *

Email *

Phone Number *

Age *

State *

Alabama

Alaska

Arizona

Arkansas

California

Colorado

Connecticut

Delaware

Florida

Georgia

Hawaii

Idaho

Illinois

Indiana

Iowa

Kansas

Kentucky

Louisiana

Maine

Maryland

Massachusetts

Michigan

Minnesota

Mississippi

Missouri

Montana

Nebraska

Nevada

New Hampshire

New Jersey

New Mexico

New York

North Carolina

North Dakota

Ohio

Oklahoma

Oregon

Pennsylvania

Rhode Island

South Carolina

South Dakota

Tennessee

Texas

Utah

Vermont

Virginia

Washington

West Virginia

Wisconsin

Wyoming

City *

Zip Code *

What is your gender?
*

Male

Female

Non-binary or Prefer not to answer

What is the highest level of education you have completed?
*

Some High School

High School diploma or equivalent

2-year/Associate Degree

4-year/Bachelor’s Degree

Advanced/Graduate degree

Marital Status
*

Single

Married/Civil partnership

Separated / Divorced

Widowed

Employment Status *

Employed full-time

Employed part-time

Stay-at-home parent

Retired

Student

Unemployed

Into which income bracket would you place your household income?
*

Under $35k

$35 - $49,999

$50 - $74,999

$75 - $99,999

$100 - $149,999

$150-$199,999

$200k+

Occupation *

Ethnicity

Caucasian/White

Hispanic/Latino

African American/Black

Asian American

Native Hawaiian or Pacific Islander

Native American

Biracial/Mixed Ethnicity

Other

Clear selection

Q1. Do you work in any of these occupations

A marketing or market research company or department

A media company (newspaper, television, radio, magazine)

An advertising or public relations agency

A clothing or apparel manufacturer, wholesaler or retailer

A blogger/influencer/social media marketing team/company

A bank or insurance company

A telecom company

None of the above

Q4. Who chooses and buys your clothes?

Only me

Mostly me, but occasionally my partner or other family member

Me and my partner or other family member equally

Mostly my partner or other family member

Clear selection

Q5. How important is style and fashion in your life?

1= I don’t worry too much about my style

10 = Fashion for me is more than just clothing—it's a powerful form of self-expression-

Clear selection

Q6. How used are you to shopping at Fast-fashion brands/stores? (e.g. Shein, H&M, Primark, asos, Mango). 5 point scale.

1 = I only shop at fast fashion brands/stores

5= I never shop at fast fashion brands/stores

Clear selection

Q7. How would you describe your personal style? How would you and your style be described in a fashion magazine? Please give a detailed answer.

Q8. What clothing brands best represent your ideal fashion style? and explain Why? Please elaborate.

Which set of words best describe the way you dress? (Rank your Top 3 in order)

Please only choose 3! *

Top 1

Top 2

Top 3

Not my top 3

Early Adopter

Youth Culture

Experimental/Creative

Urban style

Looser fit

Bold

Logo driven

Trendy

Status

Refined

Craftsmanship

Understated

Unique

Timeless

Sophisticated/Elegant

Stylish

Well put together

Current-Modern

Feminine / Masculine (depending on gender)

Confident

Reliable

Traditional

Classic

Established

Q10.1. Which of the following statements best describes your relationship with fashion?

Men only!!!

Women Skip!!

My style reflects urban youthful energy and creativity. I like to experiment by mixing emerging and more accessible brands, ensuring that my style and brands have high social currency.

I dress to look sharp and confident. Modern, quality pieces give me a polished style that works across occasions, signaling subtle status without chasing trends or obvious branding.

I like fashion that enhances my presence. Bold, branded pieces help me project confidence, feel attractive and signal I’m part of the right social scene.

I gravitate toward timeless, tailored looks in high-quality fabrics. Every piece I wear is chosen for its craftsmanship and ability to reflect my unique character with understated sophistication.

I just want to be appropriately dressed in quality clothing from established brands, that will look and feel good when I wear them

I want to have clothes that will last me years, but I don’t want to spend too much to get them

Clear selection

Q10.2. Which of the following statements best describes your relationship with fashion?

Women only!

Men Skip!

My style reflects urban youthful energy and creativity. I like to experiment by mixing emerging and more accessible brands, ensuring that my style and brands have high social currency.

I use fashion to feel confident and polished. I choose timeless, quality pieces that balance feminine elegance and comfort, helping me look put-together in every part of my life.

I choose styles that stand out and show who I am. Visible branding and on-trend pieces help me feel confident, connected and part of an elevated lifestyle I admire.

My style is feminine with a contemporary edge, built from refined pieces and thoughtful details. I follow trends selectively, choosing what elevates my look and expresses my unique identity.

I always want to feel appropriately and well dressed, but I know my comfort zone and tend to stick to it

I want to have clothes that will last me years, but I don’t want to spend too much to get them

Clear selection

WOMEN Only!

Q11.1 If you had to choose, which group of brands are closest to your preferred style?

Bottega Venetta, Loewe, Prada, Chloe

Chanel, Dior, Max Mara, Moncler

Stussy, MiuMiu, Wales Bonner, Diesel

Gucci, Louis Vuitton, Dolce Gabanna, Guess

Tommy Hilfiger, Ralph Lauren, Hugo Boss, Lacoste

Clear selection

MEN Only!

Q11.2 If you had to choose, which group of brands are closest to your preferred style?

Bottega Venetta, Loewe, Prada, Loro Piana

Ami, Stone Island, Louis Vuitton, Moncler

Stussy, Aime Leon Dore, Nude Project, Kith

Gucci, Louis Vuitton, Versace, Armani

Tommy Hilfiger, Ralph Lauren, Hugo Boss, Lacoste

Clear selection

Q12. Within that group, which specific brand(s) do you admire most?

Men Only!

Q13.1. Which of the following statements describe your attitude towards what you wear? Please select 5 statements that describe your attitude most accurately.

I look for craftmanship and well-made pieces of clothing/accessories [SL]

I dress to express my individuality with sophistication, always balancing elegance with a distinctive touch [SL]

I believe in timeless style with expressive details that make me feel confident, unique, and effortlessly put together [SL]

I’m aware of latest style/fashion trends thanks to Social Medias [HNGM]

I am particularly sensible to sustainably made clothing [HNGM]

Fashion should be fun! I love experimenting with different styles, colors, and trends—why stick to just one look? [HNGM]

I get excited about new trends and love trying them out before everyone else. It’s all about keeping things fresh! [HNGM]

I want my clothes and brands I wear to reflect my success and achievements, but in a subtle and classy way [SEM]

The main criterion is to look presentable with mainly smart casual / casual-chic looks [SEM]

I believe in having a personal style that speaks to who I am and where I’m headed, without overcomplicating things. [SEM]

I would consider my relationship to fashion and clothing to be rather sober. Wearability, functionality, quality are important to me [Q]

I want my clothes and brands I wear to reflect my success and achievements, and I like that people can clearly see the brand I’m wearing [SS]

I prioritize wearing trendy clothes, even if they’re low quality, as long as they are not expensive [FF]

I don’t really care about the clothes I wear [LM]

WOMEN Only!

Q13.2. Which of the following statements describe your attitude towards what you wear? Please select 5 statements that describe your attitude most accurately.

I mix trendy and classic pieces to create a polished, modern look. [SL]

I follow trends thoughtfully, choosing what feels right over what's just new. [SL]

What I wear represents my mood of the day [HNG]

I am particularly sensible to sustainably made clothing [HNG]

Fashion should be fun! I love experimenting with different styles, colors, and trends—why stick to just one look? [HNG]

I get excited about new trends and love trying them out before everyone else. It’s all about keeping things fresh! [HNG]

I want my clothes and brands I wear to reflect my success and achievements, but in a subtle and elegant way [SE]

I choose staple pieces that make me look and feel effortlessly confident. [SE]

My style is refined and feminine, helping me feel polished in any situation. [SE]

I prefer quality over quantity. I’d rather have a few well-made pieces than a closet full of fast fashion. [T]

I don’t chase trends. I stick to what works for me and makes me feel effortlessly elegant. [T]

I prioritize wearing trendy clothes, even if they’re low quality, as long as they are not expensive [FF]

I don’t really care about the clothes I wear [LM]

Q14 Which of the following clothing brands have you ever heard of?

Please select all which apply, even if you are not very familiar with them.

For Women Only! Men Skip!

Tommy Hilfiger

Calvin Klein

Ralph Lauren

Levi's

Hugo Boss

Nike

Zara

Gucci

Uniqlo

Moncler

Miu Miu

Stussy

Max Mara

Bottega Veneta

Q14 Which of the following clothing brands have you ever heard of?

Please select all which apply, even if you are not very familiar with them.

For Men Only! Women Skip

Tommy Hilfiger

Calvin Klein

Ralph Lauren

Levi's

Hugo Boss

Nike

Zara

Gucci

Uniqlo

Aime Leon Dore

Stussy

Stone Island

Loro Piana

Bottega Veneta

Q15 Which of the following clothing brands have PURCHASED in the past 12 months?

Multiple Choice

For Women! Men Skip!

Tommy Hilfiger

Calvin Klein

Ralph Lauren

Levi's

Hugo Boss

Nike

Zara

Gucci

Uniqlo

Moncler

Miu Miu

Stussy

Max Mara

Bottega Ven

Q15 Which of the following clothing brands have PURCHASED in the past 12 months?

Multiple Choice

For Men Only! Women Skip!

Tommy Hilfiger

Calvin Klein

Ralph Lauren

Levi's

Hugo Boss

Nike

Zara

Gucci

Uniqlo

Aime Leon Dore

Stussy

Stone Island

Loro Piana

Bottega Venet

Q16 To what extent would or wouldn’t you consider buying the following brands next time you buy clothing for yourself?

Scale negative to positive - 1 (left) to 7 (right). Start the slider from the middle.

Brand list Women. Men Skip!

1 – Will definitely NOT consider

7 – Will definitely consider

Tommy Hilfiger

Calvin Klein

Ralph Lauren

Levi's

Hugo Boss

Nike

Zara

Gucci

Uniqlo

Moncler

Miu Miu

Stussy

Max Mara

Bottega Veneta

Q16 To what extent would or wouldn’t you consider buying the following brands next time you buy clothing for yourself?

Brand list Men! Women Skip!

Scale negative to positive - 1 (left) to 7 (right). Start the slider from the middle.

1 – Will definitely NOT consider

7 – Will definitely consider

Tommy Hilfiger

Calvin Klein

Ralph Lauren

Levi's

Hugo Boss

Nike

Zara

Gucci

Uniqlo

Aime Leon Dore

Stussy

Stone Island

Loro Piana

Bottega Veneta

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