Creative Brief
Use this to tell us details about the project you have, this can help you get the best value and result from our designs students
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Email *
Name *
Company/Organization *
Project Overview *
Objectives *
Provide a brief description of the project
Creative Requirements and Considerations *
List desired outcomes and deliverables, strategies for success and measurable results if possible
Completion date
 *
Identify the target due date for the finished project and include major milestones or checkpoint dates.
Budget *
Provide budget information for the project
Target Audience *
Demographics, Characteristics, Buyer types, Audience types etc.
Audience Reaction *
What action do you want your audience/market to take?
Provided Resources *
What are you providing for the project? Ex. Photography, copy, diagrams, data, etc
References research and inspirations *
benchmarks and comparable examples, competitors etc/see samples
What to avoid *
Provide details about what the design should not include and what styles to avoid
Any Notes?
Tips 

- Try to have all the information, details and resources ready when you approach to work on your project to prevent complications during the process. The more thorough and informed the brief, the more successful and efficient the process and inevitably the final result.

- Allow the student designers to do the artwork. You are seeking student graphic designers, allow student designers to explore ideas and find the ideal design solution for your organization

- Use this brief as a reference for communications, I will do the same and it can be used as a tool to mark progress and identify the next steps.

Thank you for choosing student designers - Mrs. Macedo
A copy of your responses will be emailed to the address you provided.
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