The Influence of Sports Betting Advertisements shown on Social Media on Adolescents and Adults

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You are taking the ADOLESCENT portion of the test. If you are NOT an Adolescent, please take the other version with this link: https://docs.google.com/forms/d/e/1FAIpQLSfgcQu1v8QdhjaV4E7DpuwCoSw3_BkefsbM_S9YsPrvLUlvIg/viewform?usp=dialog

Hello! My name is Jake and I am in AP Research. My goal of this research project is to investigate how social media advertising, particularly through the use of influencers, promotions, and organic messaging, impacts the perception of gambling and behavioral intent associated with sports betting among different age groups. My research will focus on how these ads may normalize betting for younger audiences and what specific elements are most effective at influencing different age groups' attitudes and behaviors. If you would please fill out this survey, it would help me a ton to deepen my studies. Your contribution can help me pinpoint the exact things in these ads that entice different age groups, helping further stop paths of gambling addiction. Thank you so much!

Age *

<13

18-19 (if you are classified as an adolescent depending on your state laws for sports gambling)

Gender *

Male

Female

Non-Binary

Prefer not to say

What U.S. State or Territory do you currently live in? *

How often do you use social media platforms like TikTok and Instagram? *

Very often

Often

Not a lot

Never

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