Analytics survey
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Total net book sales last fiscal year *
$ Direct sales from your website last fiscal year *
How many unique users come to your website per month? *
How many unique page views on your website per month? *
How often do you look at your web analytics? *
What social media does your press use? (select all that apply) *
Required
Do you measure the effect of social media on your website traffic and sales? *
If you answered "yes" to the question above, how many unique users/page views do you see as a result of social media? How many sales per year?
Do you track reviews/ratings as a part of your social media program?
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Does your press have a blog? *
If you answered "yes" to the question above, how many unique page views do you receive on your blog per month?
Do you measure the effect of blogging on your website traffic and sales? *
What analytics tools do you use? (Google Analytics, etc.) *
What is your biggest challenge with analytics? *
What questions/topics should be addressed in the workshop?
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