I am a fourth year BA (Hons) Fashion Management student at Robert Gordon University. For my research project I aim to understand what motivates parents to purchase branded clothing (e.g. Nike and Ted Baker) for their children aged between 0-8 years old.

All information gathered will be treated confidentially and used strictly for research purposes only. If you have any queries regarding this study please do not hesitate to contact me at 1201993@rgu.ac.uk.

Thank you very much for taking the time to help towards my research.
Kirsty Stevenson