My organization is already actively working in this area
My organization will prioritize this (indicate specific action below)
My organization may consider taking action on this in the future
Increase the number of female journalists in sports media
Tackle the gender stereotypes that exclude women from sport media
Eliminate harassment of female journalists
Increase investment in female competitions, to increase visibility and investments from the sports industry
Increase the percentage of women’s sport reporting in traditional and social media
Eliminate sexist and stereotypical portrayal of female athletes in all forms of communication (e.g. advertising, news, marketing campaigns, etc)
Amplify the voice of female athletes as role models including through marketing campaigns, airtime and media coverage for competitions, public recognition, etc.
Enlist support of male champions as allies to shatter gender bias and stereotypes
Incorporate messaging for gender equality in and around major tournaments and other sporting events