AN EXPLANATORY STUDY ON BRAND NAME, PRODUCT QUALITY AND NEEDS OF UNIQUENESS TOWARDS CUSTOMER SATISFACTION ON LUXURY CAR BRAND AMONG THE USERS IN SELANGOR, MALAYSIA
Dear Respondents,
My name is Ng Wai Hau, I am a level 3 semester 2 student studying International Business Management at Asia Pacific University, Malaysia. This survey is being conducted for me to collect data for my Final Year Project, which is concerned with the customer satisfaction of luxury car brand users with brand name, product quality and needs of uniqueness among the users in Selangor, Malaysia. In the following questionnaire please tick the appropriate option. All responses will be confidential and are for the purposes of undergraduate research. Thank you for your time in completing this survey in this part of the study, your help is highly appreciated.
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