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Market Research
Market research on a steak house, made by students of the Faculty of Administration and Finance at UERJ.
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* Indicates required question
Age:
*
14 - 19 years-old
20 - 30 years-old
30 - 50 years-old
50 - 65 years-old
More than 65 years-old
Nationality
*
Your answer
Gender:
*
Male
Female
What's your monthly income?
*
< US$ 1.160,00
US$ 1.161,00 a US$ 2.500,00
US$ 2.501,00 a US$ 4.250,00
US$ 4.251,00 a US$ 6.000,00
US$ 6.001,00 a US$ 8.000,00
> US$ 8.000,00
Marital status
*
Single
Married
Divorced
Widowed
Other:
Have you ever been in Rio de Janeiro?
*
Yes
No
What was the main purpose of your trip to Rio?
Work
Tourism
Other:
Clear selection
In case you've answered No, would you like to travel to Rio?
Yes
No
Maybe
Clear selection
What attracts you most in the city
*
You can choose more than one option
Beach
Food
People
Night Life
Local Culture
Required
Which of the following music styles do you know?
*
Funk
Samba
Frevo
Forró
Sertanejo
Axé
Other:
Required
Have you ever been to a Steak House before?
*
Yes
No, and I wouldn't go
No, but I would go
How often do you go to a steak house?
Mark only if applies
More than once in a month
Once in a month
Once every two months
Less than six times a year
Clear selection
What do you think of a place where you can meet several traditional brazilian cultures at the same time?
*
Excellent
Very good
Good
Indifferent
Bad
Would you like to learn a new type of dance?
*
Yes
Maybe, depending on the type of dance
No, I don't like dancing
In case you have answered Yes/Maybe, what kind of dance would you like to learn?
Your answer
Please mark according to the importance given to the following factors in a steak house
*
Most Important
Very Important
Important
Indifferent
Meat Qualliy
Wide Menu
Entertainement
Environment
Good Service
Localization
Price
Confort
Security
Most Important
Very Important
Important
Indifferent
Meat Qualliy
Wide Menu
Entertainement
Environment
Good Service
Localization
Price
Confort
Security
What type of benefits most attracts you?
*
Discounts
Refill drink
Discounts for birthdays
Discounts for groups
Other:
How much would you pay for an evening in a Barbecue House with a Show?
*
US$30,00
US$45,00
US$60,00
US$70,00
Would you like to have a pick up service or taxi service to/from your place of stay?
*
Yes
No
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