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Business Model Competition Judging Form [Partner Competition Template]
Thanks again for being a judge! Use the form below to score each of the video entries you were assigned. After you submit the form, a link will appear that you can click on to refresh the form and score the next entry.

IMPORTANT: The BMC is a much different type of student venture competition. The BMC rewards students for the process they undertake to test and validate business ideas. This process eliminates the risk and uncertainty inherent in new venture creation.

NOTE: Because web-based businesses are easier to test, these companies can often do more validation. Please do not penalize physical product companies or health/life science-related businesses because they have not done as much validation as web-based businesses. In other words while quantity is important, quality is more important.
Judge Name *
This is for internal purposes only. This information will not be shared with teams.
Your answer
Team or Company Name *
Your answer
1. Did the team use a canvas (e.g., Lean Canvas, Business Model Canvas, etc.) to map out and track their validation journey? *
The team might not show the canvas in their presentation, so you might need to listen for them to mention a canvas they are using or areas of a canvas. (Lean Canvas - http://bit.ly/2uLeKfd | Business Model Canvas - http://bit.ly/37CSG50)
2. Did the team identify and focus on the hypotheses with the most risk or uncertainty, those that could kill their business, in the following areas:
a. Desirability (do people want the product/service?) *
Looking for help making your decision? See more info and examples here - https://drive.google.com/file/d/1y-pQW1m0_5xiE35VV_h4aFsGpd6wxJJA/view?usp=sharing
Hypotheses are untestable, nonspecific, and unfocused
Hypotheses are testable, precise, and discrete
b. Feasibility (can we build the product/service?) *
Looking for help making your decision? See more info and examples here - https://drive.google.com/file/d/1y-pQW1m0_5xiE35VV_h4aFsGpd6wxJJA/view?usp=sharing
Hypotheses are untestable, nonspecific, and unfocused
Hypotheses are testable, precise, and discrete
c. Viability (can we make a profit?) *
Looking for help making your decision? See more info and examples here - https://drive.google.com/file/d/1y-pQW1m0_5xiE35VV_h4aFsGpd6wxJJA/view?usp=sharing
Hypotheses are untestable, nonspecific, and unfocused
Hypotheses are testable, precise, and discrete
3. Did the team design and run appropriate experiments to test and validate the hypotheses with the greatest risk or uncertainty, those that could kill their business, in the following areas:
a. Desirability (unique value proposition) *
Did the team show through validated learning that they have a unique value proposition that solves customer or user pain? Teams should make appropriate course corrections (iterations or pivots) based on the evidence they find and insights they learn. High scores should be given to teams that have evidence of customer behavior in real-world settings. Examples of reliable evidence includes parting with info (emails, credit card info, etc.), LOIs, pre-orders, purchases, customer retention, and referrals.
Hypothetical Validation: what customers say they will do
Real Validation: what customers actually do
b. Feasibility (prototype/MVP) *
Did the team show through validated learning that they can build and maintain the product or service that solves customer or user pain? High scores should be given to teams that have evidence of customer behavior in real world settings. Examples of reliable evidence includes parting with info (emails, credit card info, etc.), LOIs, pre-orders, purchases, customer retention, and referrals.
Hypothetical Validation: what customers say they will do
Real Validation: what customers actually do
c. Viability (pricing) *
Did the team show through validated learning that they have a revenue model that can generate an appropriate profit? High scores should be given to teams that have evidence of customer behavior in real world settings. Examples of reliable evidence includes parting with info (emails, credit card info, etc.), LOIs, pre-orders, purchases, customer retention, and referrals.
Hypothetical Validation: what customers say they will do
Real Validation: what customers actually do
4. Throughout their validation journey, did the team make appropriate course corrections (iterations or pivots) based on the evidence found and insights gained? *
Decisions were based on low-quality evidence
Decisions were directly related to high-quality evidence
5. Did the team articulate a clear set of next actions in their validation journey and share a feasible plan to get there? *
No recognition of gaps or discussion of next steps
Acknowledgement of gaps and clear plans to address them
6. Is the team solving a significant problem (defined in terms of money or impact)? *
The market, pain and impact are small
The market, pain and impact are big
Judge Feedback *
Please provide a few sentences of feedback about what you believe the team can do to improve. Feedback is the most valuable (and requested) thing for student teams.
Your answer
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