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Calling all undergraduates and young professionals: Contribute to the future of Little Caesars Arena!
Michigan Sport Management students have been tasked to ideate the future of Mike's Pizza Bar at Little Caesars Arena. We appreciate you taking a few moments to share your thoughts and experiences—they will be key as we continue to develop our final concept.

Note: This survey is being used in a client project for SM 499-001: Strategy of Sport Organizations. If you have any questions, please reach out to Trevor Capps (tcapps@umich.edu), Barry Li (barryli@umich.edu), Jessica Pavey (jpavey@umich.edu), or Lauren Strefling (laurenjs@umich.edu). The collected information will not be used beyond the parameters of this client project.
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Future Concept of Mike's Pizza Bar at Little Caesars Arena
Age *
What year in school are you? *
What is your occupation?  *
Have you ever attended a sporting or entertainment event at Little Caesars Arena? *
If yes, what brought you to Little Caesars Arena? 
What locations have you purchased food and beverages while at Little Caesars Arena? (Check all that apply) *
Required
What do you value most when you look to purchase food and beverages at a stadium/arena? (Click all that apply) *
Required
Dynamic Lighting & 360-Degree Projections
Immersive Experiences
What kind of experiences and attractions bring you into a restaurant/bar space in addition to a sporting and entertainment event? (Check all that apply) *
Required
Do you consent to the information from this survey being used for an SM 499-001 (Strategy of Sport Organizations) client project? *
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