Final Project: Music and Fashion zine

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Hi! This survey is for my final project in my Fashion Journalism and Content Creation degree. I am producing a zine to do with the synergy of music and fashion, carrying topics such as fashion houses collaborating with music artists and how artists and their music are becoming influential in consumer culture. I would appreciate it if you would fill out the survey to help me conduct my findings!

This should take you around 5 minutes!

Please choose your age range *

18-24

25-34

35+

Please identify your gender
*

Female

Male

Non-binary

Prefer not to say

Where are you located?
*

Ireland

Europe (outside the UK)

North America

Other:

Do you read print magazines?
*

Yes

To an extent

If you don’t engage with print, why? Choose one or more
*

Cost - it’s too expensive

Limited availability of zines in my area

Prefer digital content

Can’t find any topics that suit my interests

Other:

Required

What would tempt you to buy a zine? Choose one or more
*

The look of the front cover (attractive, eye-catching)

Somebody well-known on the front cover

An interesting headline/story highlighted on the front cover

Freebies

Vouchers

Other:

Required

For the zine, If you were interested in the topic of music and fashion, what social media platform would be best to engage with viewers?
*

Instagram

TikTok

Youtube

X/Twitter

Other:

What type of content would you like to see?
*

In the zine itself, I am planning to do features, news stories, interviews, Q&As, trend forecasts and lookbooks. What other type of content would you like to see?
*

Your opinion on music artists collaborating with fashion:

With examples like Pharrell Williams at Louis Vuitton, Dua Lipa with Versace and Rihanna with Savage x Fenty, what is your opinion when artists in the music industry go towards fashion? Do you think it’s a money grab, for personal gain, cultural relevance, etc

Have you ever been inclined to a fashion brand more when a certain artist (you may like) is at the front of it?
*

Yes

To an extent

Festival and concert-going:

Have you been to a concert in the last 2 years where the artist’s brand image, music genre or style has influenced your style choices when going to their concerts?

Yes

To an extent

If so, which one?

When planning to go to a music festival/concert, do you tend to buy new clothes for the event?
*

Yes

To an extent

If so, how much would you spend?

0-20

20-40

40+

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