Academic Survey on Consumer Choices in Pharmacies (Private Label)

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This short survey (2 minutes) asks about your shopping choices for baby products in pharmacies. Some pharmacies sell their own brands , called private labels or store brands. These are products made especially for the pharmacy and sold under the pharmacy’s name (for example, diapers or baby milk with the pharmacy’s brand instead of a manufacturer brand like Pampers Diper or NAN baby milk).
Your answers are anonymous and used only for academic research.

Have you ever bought diapers or baby milk formula from a Pharmacy? *

Diapers

Baby Milk Formula

Both

Do you have a child aged 0–3 years ?

Yes

Clear selection

🛒 Note for Participants
All the following questions are about private label (store brand) products in pharmacies , A brand owned by the pharmacy and carrying the pharmacy’s logo

When choosing a private label brand, it matters to me that the product is made in Saudi Example of a private label: These are products manufactured specifically for the pharmacy and sold under its own name and carrying the pharmacy’s logo

Strongly Disagree

Strongly Agree

Clear selection

I prefer private label brands that are manufactured and imported from outside Saudi Arabia

Strongly Disagree

Strongly Agree

Clear selection

This private label brand performs as I expect when I use it (for example: keeps my child comfortable / provides proper nutrition)

Strongly Disagree

Strongly Agree

Clear selection

This private label brand offers useful features or benefits (e.g., leakage protection / easy digestion) that make it different from other brands.

Strongly Disagree

Strongly Agree

Clear selection

The price of this private label brand is fair compared to what it offers.

Strongly Disagree

Strongly Agree

Clear selection

I often compare prices to find the most budget-friendly option .

Strongly Disagree

Strongly Agree

Clear selection

Special offers such as discounts, buy-one-get-one, or bundles make this private label brand more attractive to me.

Strongly Disagree

Strongly Agree

Clear selection

A pharmacist’s recommendation makes me feel more comfortable when choosing this private label brand

Strongly Disagree

Strongly Agree

Clear selection

The packaging of this private label brand looks premium and professional

Strongly Disagree

Strongly Agree

Clear selection

I feel confident that this private label brand is safe because it is owned by a trusted pharmacy

Strongly Disagree

Strongly Agree

Clear selection

I am likely to try this private label brand the next time I make a purchase

Strongly Disagree

Strongly Agree

Clear selection

Gender

Male

Female

Age

Under 25

25–34

35-44

45 and above

Region (Saudi Arabia)

Riyadh & Central

Eastern

Western

Northern

Southern

Submit

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