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Ideal Customer Profile Generator
The purpose of this form is to help you create a profile of your ideal customer.
Email address *
Which of President Shark’s Services Most Interest You? *
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Describe your target customer. *
Your answer
Where do their customers shop or interact with their brand? *
Your answer
What is their job role? Their title? *
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2) How is their job measured? *
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What does a typical day look like? *
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What skills are required to do their job? *
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What knowledge and tools do they use in their job? *
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6) Who do they report to? Who reports to them? *
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In which industry or industries do they work? *
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What are their biggest challenges? *
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What is the size of their company (revenue, employees)? *
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What are they responsible for? *
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What does it mean to be successful in their role? *
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What are their biggest challenges? *
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How do they learn about new information for your job? *
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What publications or blogs do they read? *
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What associations and social networks do they participate in?
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Describe their personal demographics (if appropriate, ask their age, whether they're married, if they have children).
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Describe their educational background. What level of education did they complete, which schools did they attend, and what did they study?
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