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Sustainable Practices in the Hospitality Industry


We are a team of Douglas College students who are doing a project in our MARK-4483- 001 Marketing Practicum course. This survey research relates to the Hospitality industry in BC and its sustainable practices, especially in bed linen.

It should only take 10-12 minutes to answer all the questions. By completing this survey, you consent to the use of this information in our class project. All answers will be kept confidential and will only be used for this marketing project. The results of this survey will be analyzed and presented in a report to our course instructor, Shannon Cox.



In case you have questions, please feel free to contact: Shannon Cox at coxs@douglascollege.ca
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1.Where is your hotel located?
Question Type
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1.
Vancouver/ Lower Mainland
2.
Fraser Valley
3.
Vancouver Island
4.
Okanagan
5.
Whistler
6.
Nothern BC
7.
Kootenays
8.
Other
9.
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2.Which of the following best describes your property?

Question Type
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1.
Accor Group
2.
Best Western
3.
Choice
4.
Four Seasons Hotels and Resorts
5.
Hilton Honors
6.
IHG Hotels and Resorts
7.
Marriott Bonvoy
8.
Omni Hotels and Resorts
9.
Radisson Hotel Group
10.
World of Hyatt
11.
Wyndham Hotels and Resorts
12.
Bed and Breakfast
13.
Independent Hotel
14.
Other
15.
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3.How many rooms does your hotel have?

Question Type
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Less than 20
21 to 100
101 to 200
201 to 300
More than 300
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or
add "Other"
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4. How many executive suites or premium suites do you make available to VIPs or Loyalty members? 

Question Type
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1 to 20 Executive or Premium suites/rooms
21 to 50 Executive or Premium suites/rooms
51 to 75 Executive or Premium suites/rooms
76 to 100 Executive or Premium suites/rooms
More than 100 Executive or Premium suites/rooms
No Executive or Premium suites/rooms
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or
add "Other"
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5.Please rank sustainability issues in the hotel industry; according to what you feel is the most important. Assign 1 for least important and 5 for most important issue.

Question Type
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Unimportant
Somewhere important
Moderately important
Quite important
Very important
Use of sustainable or recyclable materials
Water conservation
Energy conservation
Food waste
Plastic waste and consumption
Rows
1.
Use of sustainable or recyclable materials
2.
Water conservation
3.
Energy conservation
4.
Food waste
5.
Plastic waste and consumption
6.
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Unimportant
Somewhere important
Moderately important
Quite important
Very important
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6.What environmentally-conscious practices is your hotel currently using? Check all that apply.

Question Type
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Water and Energy Conservation
Eco-friendly products and services
Linens & Terry Cotton Robes Recycle/Reuse Program
Light sensor for hallways
Card key activated lights
Using refillable toiletry dispensers
In room motion detection to activate, deactivate AC lighting
Other…
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7.How does the hotel communicate its sustainable practices to their guests? Check all that apply.

Question Type
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In room info cards
Official website
Social Media
Email campaign
Verbally at check-in or check-out
Other…
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8.In your experience, what are the benefits that a hotel receives when making sustainable business decisions? Check all that apply.

Question Type
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Customer Loyalty
Cost Savings
Competitive Advantages
Sustainability Certificate
Improved Brand Image
Other…
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9.In addition to ethics and concern for the planet, what motivates you to strive towards a business that is sustainable? Check all that apply.

Question Type
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Catering to a broader market
Cost savings
Regulations
Attracting new guests who make sustainable choices
Reduced operating costs
Good community neighbor; good business choice
Guest requirement
Other…
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10.What are the barriers you have encountered in your quest for sustainability? Check all that apply.

Question Type
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Cost
Lack of cooperation from business partners
Poor quality of sustainable products
Guests not willing to pay extra for sustainable options
Lack of availability / options
Other…
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11.How often do guests provide feedback on the quality of the bedding in the hotel rooms?
Question Type
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Never
Rarely
Sometimes
Regularly
Feedback
Rows
1.
Feedback
2.
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Columns
Never
Rarely
Sometimes
Regularly
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12.When comments are received regarding the quality of the bedding, what is the most common feedback?
Question Type
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Negative
Poor
Neutral
Somewhat positive
Positive
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or
add "Other"
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13. How important are each of the factors below when buying new bed linen for your hotel?

Question Type
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Unimportant
Somewhat important
Moderately important
Quite important
Very important
Local suppliers
Price
Brand loyalty
Quality of product
Guest experience
Speed of delivery
Ease of care /maintenance
Recycling options
Rows
1.
Local suppliers
2.
Price
3.
Brand loyalty
4.
Quality of product
5.
Guest experience
6.
Speed of delivery
7.
Ease of care /maintenance
8.
Recycling options
9.
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Columns
Unimportant
Somewhat important
Moderately important
Quite important
Very important
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14. How do you dress your beds? Check all that apply. 
Question Type
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Duvets
Comforters
Bedspreads
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or
add "Other"
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15. If you use duvets in your hotel rooms, what is the type of fill? Check all that apply.

Question Type
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Goose or Duck Down
A blend of down and feather
All feather
Polyester or other synthetics
Other…
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16. For your pillows, what is the type of fill? Check all that apply.

Question Type
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Goose or Duck Down
A blend of down and feather
All feather
Polyester or other synthetics
Other…
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17. What is the price range per bed dressing that your property is currently using? (CAD)
Question Type
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$50 or less
$ 51-100
$101 - $250
$251 - $500
$501 - $750
$750 or more
Duvet in standard rooms
Duvet in VIP or Executive rooms
Pillow in standard rooms
Pillow in VIP or Executive rooms
Rows
1.
Duvet in standard rooms
2.
Duvet in VIP or Executive rooms
3.
Pillow in standard rooms
4.
Pillow in VIP or Executive rooms
5.
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Columns
$50 or less
$ 51-100
$101 - $250
$251 - $500
$501 - $750
$750 or more
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18. How often your hotel clean duvets? (the duvet, not the duvet cover)

Question Type
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1.
Monthly
2.
Every 2-3 months
3.
Every 4-6 months
4.
Annually
5.
Not sure
6.
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19. How often does your hotel clean pillows?
Question Type
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1.
Monthly
2.
Every 2-3 months
3.
Every 4-6 months
4.
Annually
5.
Not sure
6.
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20. What is the current lifespan of your duvets and pillows before taken out of circulation?
Question Type
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6-12 months
12-18 months
18-24 months
More than 24 months
No set timeframe
Duvet in standard rooms
Duvet in VIP or Executive rooms
Pillow in standard rooms
Pillow in VIP or Executive rooms
Rows
1.
Duvet in standard rooms
2.
Duvet in VIP or Executive rooms
3.
Pillow in standard rooms
4.
Pillow in VIP or Executive rooms
5.
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Columns
6-12 months
12-18 months
18-24 months
More than 24 months
No set timeframe
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