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Welcome to the 1st season of Accelerate, led by Bowery Capital and Silicon Valley Bank!
Program Overview
Accelerate is an 8 week workshop program for the earliest stage of B2B entrepreneurs to collaborate and learn more about go-to-market strategies. The aim is to teach you how to sell, market, and raise money for your product, faster and more efficiently. We'll be accepting up to 15 pre-seed applicants into this free program, which will run weekly on Tuesdays from 5-7pm, July 9th to August 27th, at SVB's NYC office. Accepted applications will be announced by June 17th.

Accelerate will be run by Bowery Capital, SVB, and select guests who are experts on go-to-market strategies for early-stage startups. This is a free program we are offering. We simply want to help great companies scale faster, leveraging our collective expertise and networks.

Bowery Capital is an early-stage VC fund focused on cultivating the next generation of founders and startups looking to modernize the way business is done. Bowery also focuses on helping founders hands-on via their Acceleration Team with revenue generating support and go-to-market strategies. SVB provides targeted financial services and expertise through its offices in innovation centers around the world. With commercial, international, investment, and private banking services, SVB helps address the unique needs of innovators.

Preliminary schedule:

Session 1 : What’s in a Sales Go-To-Market Strategy? Outlining the Basics.
Session 2: Researching Your Buyers, Initial Marketing Messaging, Prospecting & Cold Outreach
Session 3: Pitching Your Product & Demoing
Session 4: Sales Process Map, Funnel Build, Creating Your First (All Things Business) Tech Stack
Session 5: Negotiation & Rebuttal Handling & Closing
Session 6: Talent 101 Recruiting & Building a Best In Class Team From Day 1
Session 7: Sales OPs, Forecasting, Finance - All the Benchmarks You Need to Hit For Your Next Round
Session 8: The Road to Seed & Series A - Let’s Build Your First Go-To-Market Playbook & Pitch Deck

We're looking forward to getting to know you and learning from you too!

What's your name? Co-founder's names? *
Email(s)? *
Can you provide your LinkedIn profiles? *
How did you hear about Accelerate?
In 4 sentences or less, what does your company do?
Do you have a deck or any materials on your company? (this will boost your chances of getting into the program!)
Do you have a website?
Are you planning on raising in the next 12-18 months?
Have you raised any money to date? If so, how much? (Note: this program is best suited for pre-seed startups/founders)
Do you have any customers or revenue currently? If so, feel free to provide whatever information here you're comfortable with!
First time founder or have you founded something before?
Can you commit to all 8 of the sessions?
What's the number 1 thing you're hoping to learn right now when it comes to your go-to-market strategy?
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