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BRIEF for a new DIGITAL PRODUCT
Our experience in the field of digital and advertising tells that in order to create high-quality products that satisfies your customers and bring you the results, we first need to:

- Understand the specifics of the client's market;
- Understand your's USP, price segment, emotional and rational benefits of goods and services provided to your customers;
- To make a product that you would love as much as your customers (if it applicable to your case) it is also very important for us to understand your tastes in design and preferences in the style of presenting information!

Principle "GARBAGE IN - GARBAGE OUT" is actual in marketing as it is in programming.
Therefore, we strongly recommend that you take a responsible approach to filling out this brief.
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Email *
What is your name?
And what's your job title?
What is the full name of your brand / company? *
Do you have a website? *
What services are you interested in? *
Required
Please tell us about your product *
What product/service are you selling? 
How is it useful for your clients? 
What is the most effective sales channel?
What are your goals? *
Describe the specific results you would like to see?
 *
Increasing brand awareness, increasing the number of daily active users, increasing sales, increasing the customer base, etc.
Describe your target audience. *
Who is interested in your product?
What segments can you divide your audience into? 
What is important for them when choosing a product/service?
What's your Value proposition?
Is there a fundamental difference between your services and the services provided by competitors?
 *
Name 3-5 reasons why it is more profitable to buy from you, and not from competitors.
Describe the mood and associations your product/service should evoke *
Required
Please provide 3 to 5 references of websites or products that you like
Describe what you like about them as well as their possible disadvantages.
Give examples of 3 creatives (video, print or digital) that you like
Design preferences
Does your company have a corporate identity (logo, brand book, any printed products, etc.) that we could use in our work?
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Your contact credentials. Messengers or email will be fine.
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