Business Insider Lifestyle Pitching (2026)
Hello!

I'm currently open to first-person lifestyle pitches, and I'd love to work together! Our rates start at $240 for stories around 600 words. Below, please find a few examples of the types of stories that we publish.

If your story sounds like a fit or if I have any further questions, I'll be in touch to set up a quick video call! Due to the sheer volume of pitches our team receives, I may not be able to respond to every pitch right away — if you don't hear back from me within three weeks, you can assume we're passing at this time.

Essays about downsizing, moving in with roommates, or making other lifestyle changes in order to take on a dream job or live in a certain city:
At 56, I moved into a single-family home with a woman I'd never met. The setup helps me afford my dream city.
I live in a 97-square-foot micro-apartment in Paris. Tiny living comes with pros and cons that I didn't expect.
My boyfriend and I live in a 500-square-foot apartment with another couple so we can afford New York City rent

Stories about ‘testing’ out different cities, states, or countries to find a perfect home:
I'm 55 with no idea where I want to retire. Housesitting is helping me work my way toward an answer.
I spent months living in different US cities in search of my dream home. After a few letdowns, I think I've found it.
I've always dreamed of moving to Italy. Before fully committing, I'm giving my favorite city a 90-day test run.

Stories about “risky” home-buying decisions or international/cross-country moves that paid off (or didn’t):
Instead of visiting Italy, we bought a home here for about $65,000. Our decision was risky, but it paid off.
I moved across the country for a dream job. Within a year, I realized I'd made a mistake.
I moved to Los Angeles after a layoff. Relocating to a high-cost city was risky, but I'm glad I listened to my gut.

Anything about the intersection of relationships and money, real estate/housing, or work:
I spent my 20s proudly supporting my partner's business. Now that I'm in my 30s, I'm realizing what I gave up.
Planning to live with my boyfriend pushed us to finally discuss finances. Instead of moving in together, we broke up.

Essays exploring the surprising pros and cons of "unconventional" or minimalist living situations:
My husband and I moved to an off-grid cabin in West Virginia 10 years ago. This lifestyle has been tough, but worth it.
I live in a van full-time without a remote job. There are challenges, but I've found sustainable ways to fund my lifestyle.
I quit my corporate job and spent 18 months living on a sailboat. My mindset's completely shifted now that I'm back on land.

Pieces about the unexpected challenges or perks of living abroad, especially in a popular vacation destination: 
I moved to Greece 4 years ago. I've learned that there are downsides to Mediterranean living.
I'm an American who moved to France 4 years ago. My lifestyle and routine have improved in so many ways.
I left London for an island many people haven't heard of. My life didn't change in the way I expected.


Thank you so much for your interest!


Lydia Wang (she/her)
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Email address: *
Where are you based? *
Have you written for Business Insider before? *
Please paste your pitch here: *
If this pitch is accepted, do you have original photos (phone camera ones are fine!) that we could use? *
Please share a link to your personal website, your LinkedIn, or another page where I can check out more of your work! *
Thank you for pitching me! Anything else you'd like to add/clarify? (Note: If you've already pitched this story to another editor at BI, please let me know here!)
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