Who is leading the initiative and can respond to questions or information needs?

Describe the campaign's primary and secondary objectives, increase leads for service X, drive awareness about Y, driving traffic to a information and in hopes they will purchase XYZ in order to decrease inventory, raise awareness of an announcement, etc.  Goals should be Specific, Measurable, Attainable, Realistic, and Timed.

Promo specific information: product(s) and services(s), any known information about the customers, to include: demographics (communities, age, sex, education, location); common challenges, needs, common objections (price, time, etc);  alternative to your product/service,  and what value they find in your offerrings.

Beginning and End Date of the associated discount or giveaway and any applicable qualifying terms, such as cannot be combined with coupons, customer must complete survey, or similar.

Which mediums will be utilized in spreading awareness about your promotion? Include any tools that may be applicable as well.

Does a site page exist? If so, please provide the URL. If not, we can assist in creating one beginning with the information we collect in this form.

Have you run this promotion before? If so, what were the results or is there more information related to those results? Are there any obstacles or challenges that might be faced with this promotion?

List any tasks, activities, or obstacles that must be addressed for this promotion to take place and the specific outcomes associated to each one.  Additional information such as the party responsible for a task and due dates are also helpful.