Sheet Metalworking Machines Brand Survey
Please start with filling in the boxes below.
This survey is prepared for a university project. The survey aims to evaluate brand perception of selected brands from customer perspective. Thanks in advance for your collaboration!
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1. Country *
2. Industry *
3. Type of customer *
Please answer each question type as specified in the question. Questions with asterisks are obligatory to be answered.
4. What type of sheet metalworking machines do you have? *
(Please select from the list)
Required
5. Which is the most abundant machine brand in your machine park?
(Please select from the list)
6. When did you buy your last sheet metalworking machine?
(Please select from the list)
Clear selection
7. How many times did you buy sheet metalworking machines in the last 5 years?
(Please specify as number)
8. When do you plan to buy a sheet metalworking machine?
(Please select from the list)
Clear selection
9. Before buying a sheet metalworking machine, whom do you consult to?
(Please rate each row from 1 as the lowest to 5 as highest)
1
2
3
4
5
Friends 
Exhibitions 
Catalogues 
Magazines
Facebook
Twitter
Linkedin
Youtube
Google+
Blog
Clear selection
10. Regarding your aim and preferences as well as your budget, which brand would you choose as your next machine?
(Please rate each row from 1 as the lowest possible to 5 as highest possible option and mark N/A if the brand is not matching your requirements)
N/A
1
2
3
4
5
AMADA
BAYKAL
BYSTRONIC
DURMA
ERMAKSAN
EUROLASER
EUROMAC
GASPARINI
HAN KWANG
HAN'S LASER
LVD
MAZAK
PRIMA POWER
SAFAN DARLEY
SALVAGNINI
TRUMPF
Clear selection
11. What are the top factors that drive your choice while choosing the brands above?
(Please rate each row from 1 as least importance to 5 as top importance)
1
2
3
4
5
Quality 
Performance 
Industrial Design 
Safety 
Durability 
Compactness
Components
Simplicity
Technology 
After sales service
Innovatıve brand
Brand awareness
Fair price
Energy saving
Environmentally friendliness
Visit the factory
Clear selection
12. Regardless of your answers above, which brands do you have the utmost sympathy?
(Please rate each brand from 1 as least sympathy to 5 as most sympathy)
1
2
3
4
5
AMADA
BAYKAL
BYSTRONIC
DURMA
ERMAKSAN
EUROLASER
EUROMAC
GASPARINI 
HAN KWANG
HAN'S LASER
LVD
MAZAK
PRIMA POWER
SAFAN DARLEY
SALVAGNINI
TRUMPF
Clear selection
13. Regardless of your budget, which 3 brands would you like to buy in the long term?
First choice
Second choice
Third choice
14. Last but not least, how do you describe the brands below?
(Please select the best one that apply)
Prestigious
Quality
Performance
Design
Innovative
Economic
Service
AMADA
BAYKAL
BYSTRONIC
DURMA
ERMAKSAN
EUROLASER
EUROMAC
GASPARINI
HAN KWANG
HAN'S LASER
LVD
MAZAK
PRIMA POWER
SAFAN DARLEY
SALVAGNINI
TRUMPF
Clear selection
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