CENTRE FOR JOURNALISM INNOVATION AND DEVELOPMENT
Reporting Project Pitch Template
Journalist(s)’ name(s) | |
Preliminary idea for title (Ensure it's compelling, attention-grabbing and not a subject title) | |
Introduction and background: set the context and explain the story’s relevance. | |
Review – what have other journalists done about this? What are you doing differently? (Please state if nothing has been done) | |
Unique Angle – What makes this story fresh, different, or worthy? | |
Significance - why is this story important at this time?) | |
Focus – what are the specific focal areas? (You can use sub-headings to itemise and explain each focal point) | |
Preliminary investigation – what do you know? | |
Source mapping – who do you intend to talk to and where? | |
Multimedia and audience engagement strategy. | |
Proposed timeline (Be specific on what you are doing, when and the time you intend to do a final submission) | |
Impact – what impact do you seek to make with this story? | |
Risk assessment – what risks are involved in telling this story? | |
Budget |