Blog Options

Wordpress

Typepad

Blogger

Posterous

Tumblr

URL

http://wordpress.com/features/

http://typepad.com/micro/

http://blogger.com/features

http://posterous.com/faq

http://tumblr.com/why-tumblr

Cost

Free for basic blog – premium features include custom domain, extra storage

Basic free blog – premium features include custom domain, extra themes & layouts, support

Free

Free

Free – some themes cost $$

Have a unique domain name

Yes, but $$$

Yes, but $$$

Yes - free

Yes - free

Yes - free

“Theme” library

Yes – extensive theme library

Yes – only 3 choices for free blog; paid has extensive themes plus editor

Some themes, plus a WYSIWYG template editor

Yes – plus a template editor

Yes – plus a template editor

Easy to Use for Non-technical users (1=easy; 5=hard)

4

2

4

3

2

Can export your content

Yes – XML export

Yes – XML export

Yes – XML export

Possible, but have to use a 3rd service

Possible – there is a backup tool in the works, plus can use a 3rd party service

Analytics options

Has own analytics – allows Google Analytics (?? conflicting reports)

Has own analytics plus integrates with Google Analytics

Has own analytics – can add Google Analytics

Has basic analytics – can add Google Analytics

Has basic analytics – can add Google Analytics