----- Original Message -----

From: Heather Kizito

To: Heather Kizito

Sent: Tuesday, August 21, 2012 2:13 PM

Subject: Blood Pressure Campaign results

Dear Rotarians


I am pleased to attach a summary report of the results from the Blood Pressure Awareness Campaign held on Saturday 12 May 2012.   Multiple hard copies of the report will be sent to the 6 Rotary Regional Campaign Coordinators to distribute to the participating Clubs in their Districts.  These should reach you or your Club in the next week or two.  Please let me know if you do not receive a copy.  


Rotary volunteers played a vital role in the campaign - not only managing the supermarkets sites, but also recording data from shoppers.  The accompanying summary report has been developed solely from the information collected at the sites by Rotarians - so well done and a big ‘thank you’, Rotarians!  The data provides us with valuable information to inform the Stroke Foundation’s work in reducing risks and improving outcomes from stroke.  


However, on a less positive note the data indicates that sadly, too many New Zealanders have blood pressure above the normal range, and that most of these people are unaware of it.  So we have our work cut out for us! 


The campaign itself went extremely well and this was due to the successful collaboration and spirit of goodwill  amongst the four partners – the Stroke Foundation, St John, Rotary NZ and Foodstuffs.  157 sites nationwide participated in the campaign and almost 17,000 shoppers visited the sites and had a free blood pressure check.  This was a fantastic effort!   A subsequent independent survey of shoppers showed that the event had not only raised their awareness about high blood pressure and stroke, but had, for many people, alerted them to a significant health issue and motivated some behavior changes. 


A media release about the campaign findings will be sent out nationally during Stroke Awareness Week, 3 – 9 September 2012.  


Thank you again for participating in this event and supporting the health of your local community. 


Kind regards


Heather Kizito

Link to Summary Report (Well worth a look!)