EDITORIAL RELEASE

Detroit-based MASH Magazine dually launches its long-awaited second edition alongside extracurricular for minority students.

Designing and lifestyle lessons for the next generation of Dreamers.

MASH Magazine announces the kickoff of the MASH Dream Tour with the launch of its second issue on February 24th, 2012.  The iPod, iPad, Android and tablet based magazine theme that speaks to young Detroiters pursuing their dreams. 

Creative entrepreneurs and Detroiters have struggled with securing resources, marketing, and advertisement, making mistakes and sometimes feeling like you just want to give up.  These start-up challenges turn into valuable lessons and MASH stands as an encouragement to its readers, who reach as far as Australia, the United Kingdom, and China.  Since MASH Magazine’s launch in March 2011 editor-in-chief Mashawnta Armstrong, has been working hard and dreaming big.  She credits the TEDx Detroit conference in helping her better understand that the path to success isn’t going to be a straight line – “there will be some bumps in the road, but they’re just that, ‘bumps ‘- the road doesn’t end.”

Throughout the issue young Detroiters who have followed their dreams, stuck to their guns and made wonderful things happen in their lives are featured.  

“No matter how many things came along these powerful people stayed the course, stayed on track and they are what makes the magazine awesome,” says Armstrong.

The lists is made up of up and coming native Detroiters like poet Jessica Care Moore, and serial entrepreneur Margarita Barry … along with Detroit-based filmmaker Lawrence Lamont, chemists, and architects, all of whom are mentors working on putting Detroit back on the map.  The tour supports STEM (science, technology, engineering, and math) based education for high school students, and plans to continue to incorporate career goals and professionals in these fields, but with a fashionable and glamorous twist.

The Dream Tour will visit one Detroit Public High School per month and while the modern mag is usually available for download on specific app-driven devices, a tailored hardcopy will be given to each student.  Neighboring organizations have stepped up to sponsor or off-set the costs of distribution to those students.  The Dream Tour will kick off at Cass Technical High School on March 30th, 2012 at 12pm.  

MASH Magazine has set a goal to engage a generation of women in architecture and developing interests in all aspects of design – industrial, retail, salon, home, as well as fashion and beauty.  This effort will increase the number of African American female architects across the country.  Armstrong started the magazine after learning out of 233,000 registered architects in the United States, only 278 were black women and is further inspired by her experience as the director of the ArcStart program at the University of Michigan’s Taubman College of Architecture and Urban Planning.  The residential program is a summer intensive that introduces young underrepresented students to architecture.  

Download MASH Magazine via Zinio.com HERE.

About MASH Magazine

MASH is a beauty, fashion, and design magazine with a social mission.  MASH believes that style should not only radiate from the body, but throughout the home, the streetscape, and the city’s fabric.  The Magazine plans to re-launch its much-acclaimed Vanity Urbanity campaign in fall of 2012 where it will offer exterior and interior, home and body makeover to a deserving Detroiter and hopes to encourage readers to think more about home improvement, and hopefully create infectious behavior that will change the aesthetic of city neighborhoods.