Business Marketing & Finance
Course Descriptions
Business Information Management I SISD Course Number: 80424
Credit: 1.0 Grade: 9-12
Prerequisite: None
In Business Information Management I, students implement personal and interpersonal skills to strengthen individual performance in the workplace and in society and make a successful transition to the workforce and postsecondary education. Students apply technical skills to address business applications of emerging technologies, create word processing documents, develop a spreadsheet, formulate a database, and make an electronic presentation using appropriate software.
Human Resources Management SISD Course Number: 80403
Credit: 0.5 Grade: 10-11
Recommended Prerequisite: Principles of Business, Marketing and Finance
Human Resources Management is designed to familiarize students with the concepts related to human resource management, including legal requirements, recruitment and employee selection methods, and employee development and evaluation. Students will also become familiar with compensation and benefits programs as well as workplace safety, employee-management relations, and global impacts on human resources.
Note: This is a one semester course.
Virtual Business SISD Course Number: 80427
Credit: 0.5 Grade: 10-11
Recommended Prerequisite: Principles of Business, Marketing and Finance
Virtual Business is designed for students to start a virtual business by creating a web presence, conducting online and off-line marketing, examining contracts appropriate for an online business and demonstrating project-management skills. Students will also demonstrate bookkeeping skills for a virtual business, maintain business records, and understand legal issues associated with a virtual business.
Note: This is a one-semester course.
Sports and Entertainment Marketing SISD Course Number: 81412
Credit: 0.5 Grade: 11-12
Recommended Prerequisite: Principles of Business, Marketing and Finance
Sports and Entertainment Marketing will provide students with a thorough understanding of the marketing concepts and theories that apply to sports and entertainment. The areas this course will cover include basic marketing concepts, publicity, sponsorship, endorsements, licensing, branding, event marketing, promotions, and sports and entertainment marketing strategies.
Note: This is a one-semester course.
Social Media Marketing SISD Course Number: TBD
Credit: 0.5 Grade: 11-12
Recommended Prerequisite: Principles of Business, Marketing and Finance
Social Media Marketing is designed to look at the rise of social media and how marketers are integrating social media tools in their overall marketing strategy. The course will investigate how the marketing community measures success in the new world of social media. Students will manage a successful social media presence for an organization, understand techniques for gaining customer and consumer buy-in to achieve marketing goals, and properly select social media platforms to engage consumers and monitor and measure the results of these efforts.
Note: This is a one semester course.
Business Management SISD Course Number: 80428
Credit: 1.0 Grade: 11
Prerequisite: Human Resource Management/Virtual Business
Business Management is designed to familiarize students with the concepts related to business management as well as the functions of management, including planning, organizing, staffing, leading, and controlling. Students will also demonstrate interpersonal and project-management skills. Students are encouraged to participate in extended learning experiences such as the Business Professionals of America (BPA) and other leadership or extracurricular organizations.
Practicum in Business Management SISD Course Number: 80443
Credit: 2.0 Grade: 12
Prerequisite: A minimum of one credit from the courses in the Business, Marketing, and Finance Program of Study
The practicum is designed to give students supervised practical application of previously studied knowledge and skills in a variety of locations appropriate to the nature and level of experience. In this course, students will use personal and interpersonal skills to strengthen performance in the workplace. They will also apply technical skills to address business applications of emerging technologies. Students enhance reading, writing, computing, communication, and reasoning skills and apply them to the business environment. Students incorporate a broad base of knowledge that includes the legal, managerial, marketing, financial, ethical, and international dimensions of business to make appropriate business decisions.
Practicum in Marketing SISD Course Number: 81441
Credit: 2.0 Grade: 12
Prerequisite: A minimum of one credit from the courses in the Business, Marketing, and Finance Program of Study
Practicum in Marketing is a series of dynamic activities that focus on the customer to generate a profitable exchange. Students will gain knowledge and skills that help them to be proficient in one or more of the marketing functional areas associated with distribution, financing, marketing information management, pricing, product planning, promotion, purchasing, risk management, and selling skills. Students will integrate skills from academic subjects, information technology, interpersonal communication, and management training to make responsible decisions. The practicum course is a paid or unpaid experience for students participating in a coherent sequence of career and technical courses in marketing.
Career Prep SISD Course Number: 81302
Credit: 2.0 Grade: 12
Career Preparation provides opportunities for students to participate in a work-based learning experience that combines classroom instruction with business and industry employment experiences. The goal is to prepare students with a variety of skills for a changing workplace. Career preparation is relevant and rigorous, supports student attainment of academic standards, and effectively prepares students for college and career success.