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Style Guide (2020)
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FIRST TEAM Paradox 2102

STYLE gUIDE

Table of COntents

1. Team Name

2. Logo

3. T-Shirt Design

4. Typography

5. Color Palette

6. Uniform

7. Merchandise

Team name:

Our official team name is to be used in all official documents, applications, grants, and promotion for public appearances. The informal name should never be used in replacement of the official name. The acceptable informal names can be used for informal references and on social media.

official name:

FIRST Team Paradox 2102

Acceptable Informal names:

Team Paradox, Team 2102, Team Paradox 2102, or Paradox

Official log0:

Official Logo without words:

T-SHirt design

T-shirt designs will change every school year and will be chosen through a  team wide art competition open to all team members. The design changes yearly in order to support an ever changing student body of FIRST Team Paradox 2102.

Guidelines

Selected art should follow the team’s color palette. Digital Photoshop or Illustrator designs are preferred, but traditional designs will be accepted as well. Art should lean towards graphic design rather than studio art pieces.

Typography:

Fonts

Title font: Bebas neue

To be used for titles and headers of documents, applications, and grants.

Text font: Roboto

To be used for body paragraphs of documents, applications, and grants.

Color palette

Color Palette includes exact team codes for team colors. These colors are to be the basis of all our designs, designs may include shading that compliments the main color palette.

Main colors

Yellow

HEX #FFC107

RGB 255, 193, 7

HSL .13 1.00 .51

HSV 45 97 100

CMYK 0.00, 0.24, 0.97, 0.00

XYZ 60.3483, 59.4153, 8.4886

Yxy 59.4153, 0.4705, 0.4633

Hunter Lab 77.0813, 4.6584, 47.4276

CIE-Lab 81.5193, 9.4044, 82.6980

Red

HEX #D32F2F

RGBL 211, 47, 47

HSL 0.00 0.65 0.51

HSV 0 78 83

CMYK 0.00 0.78 0.78 0.17

XYZ  28.3936 16.0872 4.2979

Yxy 16.0872 0.5821 0.3298

Hunter Lab 40.1089 56.1721 21.7229

CIE-Lab 47.0887 62.3103 40.6765

BLue 

HEX #1976d2

RGB 25 118 210

HSL 0.58 0.79 0.46

HSV 210 88 82

CMYK 0.88 0.44 0.00 0.18

XYZ 18.5122 17.1867 63.4360

Yxy 17.8167 0.1856 0.1786

Hunter Lab 42.2098 4.

CIE-Lab 49.2730 8.4807 -54.500

Accent colors

Black

Hex #000000

RGB 000

HSL 0.00 0.00 0.00

HSV 0 0 0

CMYK 0.00 0.00 0.00 1.00

XYZ 0.0000 0.0000 0.0000

Yxy 0.0000 0.0000 0.0000

Hunter Lab 0.0000 0.0000 0.0000

CIE-LAB 0.0000 0.0000 0.0000

White

Hex #ffffff

RGB 255 255 255

HSL 0.00 0.00 1.00

HSV 0 0 100

CMYK 0.00 0.00 0.00 0.00

XYZ 95.0500 100.0000 108.9000

Yxy 100.0000 0.1327 0.3290

Hunter Lab 100.0000 -5.3358 5.4332

CIE-LAB 100.0000 0.0053  -0.0104

SHADOW

Uniform

The uniform is as follows: Red or Maroon pants along with a yellow Team Paradox T-shirt must be worn during competition and outreach events. Jeans and a yellow Team Paradox T-shirt are acceptable for school events. Current year shirt is preferred but not required.

Merchandise

T-SHirts

Front Print: Current Years Design

Back Print: Logo and Current Years Sponsors

Left Sleeve: Current years FRC competition Logo

Ink colors: International coatings

Red: 793 HP scarlet

Blue: 7666 Royal Blue

White: 7014 Legacy White

Black: 716 Black