Avalon Lustick

Multimedia journalist


(603) 233-8644



Beatrice Ann Genco, New York NY—Social Media Manager and  Strategist

September 2018 - November 2018

In an effort to expand Genco’s reach as an up and coming real estate agent in New York City, I created content to inspire engagement from current and new audiences. I analyzed key drivers of intent in order to optimize content selection.

NH1 NEWS, Concord, NH — Digital Reporter

December 2017- September 2018

As a reporter for NH1 News, I wrote articles about everything from daily news, listicles, and features. I produced, directed, and participated in videos and live broadcasts for the site. I was also responsible for coordinating messaging on all social media platforms.

Binnie Media, Concord, NH — Promotions Assistant

September 2017 - December 2017

My responsibilities as promotions assistant included directing promotional events and creating engaging media for our audiences.


UMass Amherst, Amherst, MA — Journalism with a Film Certificate

September 2013 - May 2017

While attending UMass, I studied journalism with a focus on multimedia storytelling. My specific expertise is in entrepreneurial journalism, writing about pop culture, and visual storytelling.


91.1 WMUA - DJ, 3 years

“Help House” Web Series — Producer

“Nona” Short Film — Producer


Proficiency in Adobe Photoshop, Premiere, Audition, and Illustrator.

Formally trained in leadership skills.

Keen eye for viral content.


Scott J. Bacherman Fellowship for dedicated service to 91.1 WMUA at UMass Amherst.

Titan Leadership Award for leading a sustainability project aimed at lowering plastic bottle waste and overconsumption. I sold 500 water reusable water bottles in three months.

Social Media

Twitter: @avalonlustick

Instagram: @avalonlustick

Facebook: Avalon Lustick