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Sonoma Index Tribune
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Sonoma Index Tribune

Friday, February 26, 2022


Pacaso: It ain’t over

EDITOR: There is considerable confusion regarding the status of the Pacaso house on Old Winery Court. The I-T headline on Jan. 21 read, “Pacaso takes Sonoma home off its website.” We neighbors of the Pacaso house have been hearing from people who congratulate us on winning the battle. But many readers probably didn’t read beyond the headline.

As Yogi Berra famously quipped, “It ain't over till it's over.' Those who read the entire article learned more about Pacaso’s plans. Quoting from the aforementioned news story: Pacaso spokesperson Martha Thomas said that the home was taken off the website as part of a “common practice” in real estate . . . “We will offer the remaining ownership stakes for sale at some point in the future,” Thomas wrote in an email but declined to provide specifics on when that would be.

Jeannette Fung, who has more than 40 years of experience in real estate commented: “Sometimes, it's easier or more prudent to remove it from the market because then it doesn't look like they've been trying to sell this thing for x number of months. And it's not moving, so something must be wrong with it,” Fung said. By reintroducing the property later on, a parcel that was struggling to sell can get top billing and “look fresh,” attracting new buyers. . . .

In the meantime, Pacaso clearly plans to expand its presence in Sonoma, having purchased and listed a house just off Norrbom Road – about 2 miles from the Plaza.

Thanks for letting us clarify the present situation on Old Winery Court.

Carl Sherrill and Nancy Gardner