Peer Feedback on Tour Poster / Advert

Feedback on the Brief

Your comment: It does contain information stated in the brief

Feedback on colours:

  • Has the design used a consistent colour scheme?
  • Is there a relationship between the colours in the image and the colour of the graphic design?
  • Do the colours seem typical of the genre?

Your comment: It has a consistent colour scheme- green/nuclear aesthetic. There is a relationship between colours in the image and graphic design- again, with the nuclear colours (e.g green and bright yellow). The colours are pretty different from the standard of metal.

Feedback on typeface:

  • Is all the text legible?
  • Is the typeface well chosen and does it suit the apparent genre?
  • How many typefaces are used in the design?

Your comment: All of the text is readable. The typeface fits the genre

Feedback on integration of image and graphics

  • Does the text wrap around the image well?
  • Does the eyeline of the model focus attention?

Your comment: The text fits the image well. The eyeline of the model does focus attention.

Feedback on image

  • Does the costume reflect a particular genre?
  • Is the body language of the model appropriate?

Your comment: The leather jacket and glasses fit the genre, with the dark clothes being very edgy. The body language is appropriate, with a good shot of the face and parts of the body,

Feedback on copy

  • Do the words on the page prompt a sense of desire?
  • Is there a clear call and a route to action? (AIDA)

Your comment:  I would say the poster does instill a sense of interest, and draws attention to it, perhaps also instilling a sense of desire.

Feedback on connotations

  • What messages and ideas are being communicated in the text?
  • Do those messages and ideas seem appropriate to the genre and purpose of the text?

Your comment: Getting a tour ticket is communicated clearly, with connotations to edgy music and a nuclear german theme. I would say those are appropriate to the genre, with the edge and hard themes.