Privacy Policy

Last Updated: January 29, 2026

Effective Date: January 29, 2026

This Privacy Policy explains how HighlightReel ("the App") collects, uses, and protects your information.

Summary

HighlightReel is designed with privacy in mind:

• Your photos stay on your device — Photos are never uploaded, accessed, or stored on external servers
• Minimal data collection — Only anonymous analytics to improve the App
• No accounts required — No personal information like email or name is collected
• No advertising — Your data is never sold or shared for marketing purposes

1. Information Collected

Information You Provide

The App does not require account creation or any personal information such as your name, email address, or phone number.

Photo Library Access

The App requests access to your device's photo library to provide its core functionality:

• Displaying your photos within the App for curation
• Analyzing photos locally on your device to detect screenshots and similar images
• Creating photo albums in your library when you export your selections

Important: Your photos are processed entirely on your device. Photos are never uploaded or transmitted to external servers.

Automatically Collected Information

When you use the App, certain anonymous information is automatically collected through TelemetryDeck, a privacy-focused analytics service:

Identifiers:

• An anonymized, hashed device identifier (generated on-device before transmission)
• This identifier is not personally identifiable and is not linked to your identity

Usage Data:

• Which features and screens are used
• App workflow completion rates (e.g., how many users complete the curation process)
• General interaction patterns
• This data is not linked to your identity and is not used for tracking

What Is NOT Collected:

• Names, emails, or contact information
• Photos or photo content
• Precise location data
• IP addresses (TelemetryDeck does not collect or store IP addresses)
• Advertising identifiers (IDFA)
• Any data that could personally identify you

Not Used for Tracking: This analytics data is not used for tracking across apps or websites owned by other companies, and is not shared with data brokers or advertisers.

Install Date

The App stores the date of first installation using Apple's iCloud Key-Value storage. This is used solely to identify early users for potential future benefits (e.g., grandfathering features). This date is not linked to your identity.

2. How Information Is Used

Collected information is used to:

• Improve the App: Understand how users interact with features to make the App better
• Identify Issues: Detect which parts of the App may cause confusion or friction
• Plan Features: Make informed decisions about future development

Information is NOT used to:

• Send marketing communications
• Display advertisements
• Build profiles about users
• Sell or share data with advertisers

3. Third-Party Services

TelemetryDeck

The App uses TelemetryDeck for anonymous analytics. TelemetryDeck is a privacy-first analytics provider based in Germany that:

• Anonymizes all data on-device before transmission
• Does not collect or store IP addresses
• Does not use cookies or advertising identifiers
• Does not support cross-app tracking or fingerprinting
• Is fully GDPR compliant
• Does not sell data to third parties

TelemetryDeck does not qualify as "tracking" under Apple's App Tracking Transparency framework, so no tracking permission prompt is required.

For more information, see TelemetryDeck's Privacy Policy.

Apple Services

The App uses Apple's built-in frameworks:

• PhotoKit: To access your photo library (locally on device)
• Vision Framework: To analyze images for screenshot detection and similarity (locally on device)
• iCloud Key-Value Storage: To store your install date

These services are governed by Apple's Privacy Policy.

4. Data Storage and Security

Local Storage

All curation data (photo selections, rankings, progress) is stored locally on your device using Apple's SwiftData framework. This data:

• Never leaves your device
• Is protected by your device's security (passcode, Face ID, Touch ID)
• Is deleted when you delete the App

Analytics Data

Anonymous analytics data is transmitted to TelemetryDeck's servers, which are located in the European Union and comply with GDPR requirements.

Security Measures

Appropriate security measures are implemented including:

• Local-only storage for all personal content
• On-device anonymization of analytics data
• No central database of user information
• Reliance on Apple's platform security (app sandboxing, encryption)

5. Data Retention

• Local App Data: Retained on your device until you delete the App or clear its data
• Install Date: Retained in iCloud Key-Value storage indefinitely (can be removed by signing out of iCloud or deleting iCloud data for the App)
• Analytics Data: Retained by TelemetryDeck as long as necessary for analytics purposes, per their privacy policy

6. Your Rights and Choices

Photo Library Access

You can revoke the App's access to your photo library at any time through your device's Settings > Privacy > Photos. Note that the App requires photo access to function.

Deleting Your Data

Since all data is stored locally on your device:

• Delete the App to remove all local data
• Your photos remain in your photo library (the App does not modify your original photos)

Analytics

All analytics data is anonymous and cannot be linked to you personally. Because no personal data is collected, opt-out is not legally required under GDPR or CCPA. If you have concerns about analytics collection, please contact the developer using the information below.

Data Access Requests

For questions about your data or to exercise your privacy rights, please contact the developer at the email address below.

7. Children's Privacy

The App is not directed to children under the age of 13. No personal information is knowingly collected from children under 13. Since the App does not collect personal information from any users, this is not applicable in practice.

8. International Users

For users located outside the United States, anonymous analytics data may be processed in the European Union (TelemetryDeck's servers). TelemetryDeck complies with GDPR requirements.

9. California Privacy Rights

California residents have certain rights under the California Consumer Privacy Act (CCPA):

• Right to Know: Request information about data collected
• Right to Delete: Request deletion of data
• Right to Opt-Out of Sale: Personal information is not sold

Since the App only collects anonymous analytics data that cannot identify individuals, most CCPA rights are not applicable in practice.

10. European Privacy Rights (GDPR)

Users located in the European Economic Area (EEA) or United Kingdom have rights under the General Data Protection Regulation (GDPR):

• Right to access data
• Right to rectification
• Right to erasure
• Right to restrict processing
• Right to data portability
• Right to object to processing

To exercise these rights, please use the contact information below. Since all personal data is stored locally on your device and analytics are anonymous, you have direct control over your data.

Legal Basis for Processing: Anonymous analytics data is processed based on legitimate interests (improving the App).

11. Changes to This Privacy Policy

This Privacy Policy may be updated from time to time. Changes will be indicated by updating the "Last Updated" date at the top of this policy. Users are advised to review this Privacy Policy periodically.

12. Contact

For questions about this Privacy Policy or the App's privacy practices:

Email: ajaiswalwork@gmail.com

Developer: Arjit Jaiswal

This privacy policy was last reviewed on January 29, 2026.