At Pierce’s Pledge, our mission is to prevent firearm tragedies through education, secure firearm storage awareness, and advocacy — while honoring the lives forever changed by gun violence. Thanks to the generosity of our supporters, Pierce’s Pledge has continued expanding life-saving initiatives across the country.

Our Impact

Expanding Access to Secure Firearm Storage Resources

Pierce’s Pledge developed and continues to grow the National Gun Storage Map, an innovative public resource connecting individuals and families with temporary, voluntary firearm storage locations nationwide. This tool helps create moments of pause during times of crisis and supports suicide prevention, domestic violence intervention, and responsible firearm ownership.

Today, the National Gun Storage Map supports access to thousands of Federal Firearm Licensees (FFLs) across the United States, helping individuals and families identify safe, voluntary off-site firearm storage options when they need them most.

Outcome Metrics

• Supporting annual outreach to more than 50,000 Federal Firearm Licensees nationwide
• Expanding the only known national voluntary firearm storage map resource
• Providing educational resources for families, attorneys, healthcare professionals, and community leaders
• Supporting firearm safety conversations during periods of crisis, custody disputes, domestic violence situations, and mental health emergencies
• Collaborating with healthcare systems, violence prevention organizations, veteran initiatives, and public safety agencies across the country

The National Gun Storage Map has been utilized or shared by organizations and institutions including:

• Stanford University
• UCLA School of Law
• UMass Chan School of Medicine
• California DOJ Office of Gun Violence Prevention
• Brady United
• Moms Demand Action
• Veterans Healthcare Policy Institute
• The Ad Council’s Agree to Agree Campaign
• Community violence prevention coalitions and healthcare partners nationwide

Beneficiary Story

“Having access to secure off-site storage resources during a difficult family crisis gave our family time, space, and peace of mind when we needed it most.”

Pierce’s Pledge continues to hear from families, advocates, attorneys, healthcare professionals, and community leaders who are seeking proactive solutions that help prevent tragedy before it occurs.

Our work exists because every life matters, every moment of intervention matters, and every family deserves access to safety resources.

Public Awareness and Education

Through partnerships, events, educational outreach, webinars, and digital resources, Pierce’s Pledge is helping communities access practical tools that save lives.

Educational initiatives include:

• Family law toolkits
• Firearm storage resources
• Community prevention education
• Professional trainings and webinars
• Public awareness campaigns centered on secure storage and crisis intervention

Building Strategic Partnerships

Our collaborative efforts continue to expand through partnerships with healthcare providers, nonprofits, prevention coalitions, advocates, researchers, attorneys, and public awareness campaigns nationwide. These partnerships allow Pierce’s Pledge to amplify impact while ensuring resources reach the people who need them most.

How Donor Support Creates Impact

Every contribution directly fuels prevention and outreach efforts.

Examples of donor impact include:

• $3 helps fund one FFL outreach call and map verification update
• $150 supports outreach and verification efforts for approximately 50 firearm dealers
• $500 helps support statewide data collection and firearm storage resource updates
• $1,000+ helps expand educational outreach, presentations, and public awareness initiatives

Donor support helps Pierce’s Pledge:

• Maintain and expand the National Gun Storage Map
• Increase access to voluntary firearm storage resources
• Provide educational materials and trainings
• Support community awareness initiatives
• Strengthen partnerships that help prevent firearm violence

Visual Storytelling Opportunities

Suggested visual assets for Donor Advised Fund platforms:

• National Gun Storage Map screenshots
• Infographics showing FFL outreach efforts
• State-by-state sponsorship graphics
• Photos from community events and educational presentations
• Before-and-after expansion graphics of map coverage
• Short videos highlighting the importance of voluntary firearm storage during times of crisis

Looking Ahead

Pierce’s Pledge is committed to continuing the expansion of:

• The National Gun Storage Map
• Public education campaigns
• Community prevention programs
• Strategic healthcare and public safety partnerships
• Trauma-informed prevention resources

As we grow, our focus remains rooted in compassion, prevention, and honoring every life affected by gun violence.

Thank You

Your support directly fuels prevention efforts, educational initiatives, advocacy work, and resources that create safer communities nationwide.

Together, we are building a future where proactive conversations, accessible resources, and community care help prevent tragedy before it happens.

With gratitude,

Pierce’s Pledge