Talking points from BWMC:
The Hogan Threat (BWMC)

Campaign Messaging From the Ben Jealous Campaign (Jealous Campaign)

Campaign Messaging is the biggest challenge that we face this year against an incumbent governor who is personally popular among Democrats.  We need smart strong language that wakes people up without insulting them.  Find out what people are most interested in, then speak clearly and briefly. Campaign Messaging is the biggest challenge that we face this year against an incumbent governor who is personally popular among Democrats.  We need smart strong language that wakes people up without insulting them.  Find out what people are most interested in, then speak clearly and briefly. Make it clear that there is real depth to the Democratic message.

Here are a series of bullet “slides” that have been crafted by the Coalition members that you can use to persuade voters and your friends that Hogan is not like the image that is projected, and that Ben Jealous does represent the true hopes and values of the Democratic Party.  They are grouped by Issue Area.  The slides in plain text are here if you want to cut/paste into your material.

The Jealous Campaign Messaging page also offers insights.. Make it clear that there is real depth to the Democratic message.

 

Here are a series of bullet “slides” that have been crafted by the Coalition members that you can use to persuade voters and your friends that Hogan is not like the image that is projected, and that Ben Jealous does represent the true hopes and values of the Democratic Party.  They are grouped by Issue Area.  The slides in plain text are here if you want to cut/paste into your material.

Jealous Vs. Hogan Side-by-Side Comparison Chart   (in plain text here)