NAME AND LOGO FOR THE PROJECT. OUTLINE

Objectives

Once you know each other a bit and know the main aims and topic of the project, it’s time to decide a name and logo for the project. This tasks will

1. help you build up closer relationships with the members of your team;
2. make you focus on the topic of the project to be able to create a powerful name and logo to represent it;
3. prove yourself as a reliable and disciplined team worker by distributing tasks and contributing to your team’s product;
4. enhance your creativity and imagination;
5. be a way to learn how to use new digital tools.

Tasks

Step 1: Before you start creating

Why is a logo important?

The logo will build the first impression of your project. It will give information about it and will make it attractive or not to a potential audience. You want your logo to remain in your audience’s retina. Make it count!

What should a logo communicate?

Your logo communicates your project personality and uniqueness. To have a clear idea of what is the project main idea and personality, ask yourself the following questions:

• What are the important values we want to convey?
• What makes it special?
• If you had to describe the project in three words, what would they be?
• What are the three words you would want your audience to use to describe the project?

How can you find inspiration?

• Start with a brainstorming in the forum to have as many ideas as possible for the name and icon.
• Think like your audience before selecting the best name and icon.
• Check this website: https://99designs.es/inspiration/logos

Find the right type of logo

• The logo for the project should combine the name and academic year of the project (2021-2022) and an icon.
• Choose the right color(s). Remember colors have emotions and ideas attached to them. Check this website to understand more about colors for your logo: https://99designs.es/blog/tips/logo-color-meanings/#1
• Choose the right typography. The font you use already communicates something. Check this website to learn about different fonts you can use: https://99designs.es/blog/tips/brand-fonts/
• Don’t make it too complicated. Simplicity is key for a memorable (and printable) logo.

Source: How to design a logo: the ultimate guide

Step 2: Start creating

• Participate in the discussion in the forum for each international team. Each member of the team can suggest a name for the project and give reasons for it. Please take into account all the ideas mentioned before to make it easy to remember and powerful. Each international team will have an online meeting to select a name and will send the name selected to the teachers who will then create a form to be voted on by all the participants in the project.
• Watch the video “How to Make a Logo in 5 minutes-for free” (7:22 min)
• Use the tool that is recommended in it (https://logomaker.thehoth.com/) or any other you are familiar with and design a logo for the project taking into account all the ideas mentioned above.
• Upload your logo to the right folder in materials and the padlet in the pages of the twinspace and under the heading of your team. Then the coordinator of each team will create a form to be shared with all the members of the team to vote for the one the team likes the most.
• After closing the form, the coordinator of each team will upload the finalists to the right folder in the section materials of the twinspace.
• Teachers will then create a form with the six finalist logos to be voted by all the participants in the project.

Schedule

• From Friday 28th to Monday 31st: Brainstorming for the name of the project in the forum  

• Wednesday 2nd February: Spanish coordinators create a google form with all the names suggested per team using a google form, everyone votes on each team and coordinators  report finalist names to the Spanish teacher, who creates a google form for the final selection of the name of the project.

• From Friday 4th: students vote for the best name in a google form created by the Spanish teacher.

• From Friday 4th to Wednesday 9th: design logos using the name selected.

• Wednesday 9th: German coordinators create a google form to vote for the best logo in each international team and report finalists to the German teacher who creates the google form for the final selection of the logo.

• Monday 14th : Final voting and selection of logo

Resources: Tablet or computer, Twinspace, tools to design logos website and video above mentioned as guides.

Assessment:  Your teachers will assess the quality of your personal contributions. They may use the following rubric: