1 Intro - The difficult second album
What happened after releasing our first album.
- E-mails saying how much they enjoyed it
- Shared in an online paper -
- Email from across the sea
- Phone calls - People listening during lunch
- Most views were of the YouTube video than the audio - High engagement
- Moving up ranks
- Social snippets worked really well
- “It actually quite good”
2. Things we learned mailing our first podcast - before you produce
- You need 3 - 5 episodes at a time to start
- It took about ⅘ days to get on iTunes, so plan in advance.
- Measuring it a pain - too many platforms to track, stick to a couple
- Length seemed about right
- More people consumed it on Youtube. One comment was it was hard to stop watching - rubbernecking perhaps
What we will put into action based on this.
3. Ban the word content, game
- Why we hate it
- Examples of how its ruining children
- Set game
4. Why are you doing this? What are your goals?
5. Pick your niche
- The more niche, the more relevant, not all about audience size, the market is crowded, the less crowded, the more likely you are to get spotted.
- Interview (Harness their audience), news, educational, scripted
- Pick a style, practice and perfect it
- Intro - Pivot
- Jingles, intro outro
- Research your topics, get interesting information in there.
- Prep your guest, call them to work out the best questions
- Bullet point it, show format, slides.