Sr. Manager, Growth Marketing (Full-time, Los Angeles, CA)
Harper Wilde was created to empower women. As two busy, professional women, we didn’t understand why the process of buying bras sucked - we knew women deserved a better way to buy their most basic commodity. So we set out to take the B.S. out of Bra Shopping - to create the most convenient experience, with an intelligently-designed, fairly-priced product that women would be proud to stand behind.
After talking to hundreds of women and working with renowned designers, we created everyday bras that match a woman’s real needs —including the needs of her bank account. We built a shopping experience that removes the middlemen and offers Free Home Try-Ons of our 3 core styles. Because of this, we are able to provide higher quality products, made by women and for women, at half the price.
But Harper Wilde isn’t just about selling bras. We empower every Wilde Woman—from our employees to our factory workers to girls who can’t afford an education. We are committed not only to lifting up your ladies, but also to lifting up the future generation of leading ladies.
Early. Real early. Eating-dinner-at-5pm early. It’s important that we bring on team members who understand what it means to work at a fast-paced growing startup where everyone needs to get their hands dirty and everyone is learning.
Are you obsessed with creating marketing campaigns that resonate with customers?
Are you metrics-driven (decreasing CAC should be as exciting to you as happy hour - maybe more)? Are you energized by a good A/B test and do you enjoy thinking creatively about launching new marketing channels? Do you love a good pun?
Harper Wilde is seeking a growth-focused marketer to build and manage customer acquisition across several channels. In this role, you will use a deep understanding of who our customer is to grow our customer base via paid and unpaid efforts, primarily on digital channels. You’ll track metrics on a weekly, daily, and monthly basis to make sure we are hitting targets, while also learning what works for our brand along the way. You will be responsible for ensuring that our brand messaging and positioning is consistent across all channels, as well as targeted to each core segment.
We have proven product-market fit, and are looking for a marketer who is motivated by the idea of building a scalable growth engine from the ground-up. You must be comfortable and excited by working as an individual contributor at the start (amongst a collaborative, highly-motivated, highly-punny team), and should also be excited by the opportunity to grow a brand from (nearly) scratch.