Straight Talk on PRC Offensives in the American Homeland
Mike Studeman, Rear Admiral, U.S. Navy (retired)
As the Lunar New Year of 2025 ushers in the Chinese Year of the Snake, U.S. officials must engage in better strategic communications about foreign threats in American grasslands. Speaking openly and “getting real” with the public is overdue. Americans deserve straight talk after a succession of presidential administrations that struggled to clearly articulate the extent of the People’s Republic of China’s (PRC) menace to America. Dealing with persistent and manifest dangers posed by the Chinese Communist Party (CCP) demands dextrous and steadfast leadership across all of government, but especially from the top, in order to better implement whole-of-society mitigations.
America’s elected leaders must fulfill their duty to articulate societal hazards and furnish the “why” behind efforts to deal with them. The challenge for the new presidential administration will be finding the right balance between being overheated and undertreating the PRC in America’s national dialogue. Appointed officials must eschew hyperbole, strike a balanced tone, and deliver even-handed evaluations of complex threats. American leaders must also help citizens distinguish the benign from the malign, because not everything regarding China is inherently sinister.
For all their noble efforts to manage an intricate and testy Sino-U.S. rivalry, previous leaders have struggled to connect the CCP threat dots for U.S. citizens. Despite significant efforts across multiple administrations and congresses to reduce American vulnerability to CCP predations, they have struggled to find their words to explain the full breadth and depth of Beijing’s exploitation of America. Presidents and congressional figures have come up short in speaking with one unified voice on PRC challenges and how they impact the average American. A consensus has existed inside the U.S. national security community for at least a decade that the CCP, especially under Xi Jinping, regards America as an archvillain and a tyrannical hegemon that China must replace as the dominant geopolitical power on earth. Yet U.S. leaders have equivocated in public over whether the PRC is a true geostrategic “adversary” or just a prickly economic “competitor.” As a result, the nation has been inadequately sensitized to make the tough choices and sacrifices associated with prevailing in a major power contestation that is redefining the 21st century.
During the Cold War, American leaders undertook fulsome measures to publicly describe the uncomfortable superpower dynamics that required a national focus, integrated action, and hard societal choices to meet the awesome multi-decade challenge of the Soviet Union. In contrast, the level of effort to institutionally educate the American people on the PRC threat has been lackluster. The character of the Sino-U.S. rivalry may be idiosyncratically different than the U.S.-Soviet struggle, but the Cold War-like nature is the same.
Failing to properly characterize Beijing’s dark ambitions relegates Americans to obsessing on smaller-scope issues like culture wars that turn neighbor against neighbor. Public obliviousness and complacency to high-end dangers also allow misplaced isolationist sentiment to mushroom. While most Americans care more about domestic matters than foreign affairs, it is incorrect to suggest that Americans can neither understand nor care to respond to what they are facing.
If it is true that most Americans now view the world inside-out rather than outside-in, where local issues eat global ones for lunch, then elevating threat awareness begins with spotlighting problems “inside the wire” so every American can understand the pervasiveness of the PRC’s malign influence. Like it or not, the CCP has engineered the equivalent of a silent invasion of the United States, as it has done in so many other countries. For decades, the world’s premier Eastern power has been stealthily influencing the world’s top Western power on its home turf.
This invasiveness will come as a surprise to many Americans not only because too many senior officials have shied from sharing inconvenient truths with the public, but few have studied China and Hollywood has been coopted by the CCP. The U.S. entertainment industry, eager to access a multi-billion-dollar consumer market in China, has cooperated with CCP censors for years. Although real stories about China would provide rich entertainment value and help educate America about its Orwellian activities, the “Chinafication of Hollywood” means this country is only shown a benevolent Potemkin village with Chinese characteristics on its digital screens.
One of CCP General Secretary Xi Jinping’s longstanding priorities has been to gain international discourse power by curating the benefits of China’s “peaceful ascent” and he has achieved wild success in turning Hollywood into a handmaiden of CCP propaganda. Xi’s playbook comes straight out of classic Chinese schemes for outwitting a hegemon one intends to quietly surpass or at least marginalize. The CCP has done a remarkable job in tranquilizing major sectors of American society using a blend of implied threats and dangled rewards, leading powerful people to self-censure--a key aim of communist-style psychological warfare.
In addition to the CCP’s vice-like grip on America’s entertainment industry, the litany of other troubling dangers in the U.S. include:
This is a long list. Absent more candid and coherent talk from the White House about these and other exploitation efforts, average Americans will be unable to string all these disparate threats together into a coherent picture nor undertake the concerted efforts required to defend themselves from repeated PRC assaults inside America’s lifelines.
The new administration must elevate conversations with the country about these sweeping vulnerabilities. Now more than ever, Americans need calm, balanced, and expert voices to navigate out of their homeland crisis with their values intact. Because America’s mainstream entertainment industry will hesitate to regain its patriotism for fear of profit loss, U.S. leaders should incentivize independent films, shows, interviews, and documentaries to engage in truth-telling. They should also consider scaling support from Federally Funded Research and Development Centers to help improve U.S. narrative power competencies. Ironically, the U.S. government has worked harder to strengthen its international public diplomacy efforts with institutions like the Agency for Global Media than its domestic internal education efforts for affected Americans.
To overcome the government’s scatter-shot, event-by-event mode of providing updates on PRC threats, the new National Security Council should direct the information-related machinery of government to dedicate China experts to more regularly speak from department podiums. The President should also designate a credentialed China Sage at the national level, a true expert of high repute, to provide top-level updates to the masses that connect all the dots that matter. In coordination with adjacent departments, agencies, and intelligence experts on China, this senior government spokesperson should proactively and holistically educate Americans about fast-moving challenges, new dynamics in the Sino-U.S. rivalry, CCP manipulations of America, and necessary countermeasures. The executive branch must live out its obligation to wage the truth on American soil and do so in a complementary way with legislative branch bodies such as the Special Committee on the CCP.
The U.S. Intelligence Community, Department of Homeland Security, Federal Bureau of Investigation, Defense Department criminal investigative services, and an increasing number of commercial counterintelligence and insider threat detection companies also have a role to play in selectively disclosing evidence of PRC malign influence inside America’s heartland to help illuminate legitimate menaces in its midst. One hopes private U.S. companies might also see the value in becoming more forthcoming about abuses, pressures, and compromises at the hands of the PRC actors to expose their tactics and share best practices in defending against them.
Hardening the U.S. from rampant depredation by its top adversary that is unwilling to abide by most rules of fair competition will entail hard choices and sacrifice. Some policies will be bitter medicine indeed for many Americans and will be reflexively resisted unless U.S. leaders convince the public of the strategic stakes. Getting America’s house in order will require framing our most overarching nation-state problem correctly and then treating strategic communications to the American people as indispensable rather than an afterthought.
Drifting to the extremes of informational silence or informational fury from the White House and across government will signify nothing to the American people. In threading the needle between overcautious quiescence and inflamed rhetoric about full-spectrum China dangers, American leaders might be pleasantly surprised at how quickly the country might rise above its current dysfunction to unite for a common cause when faced with a truly epic threat to its future.