Dhar Mann To Host Short-Form Creator Camp With Adobe

Dhar Mann partners with Adobe to bring creators to his studio / Adobe

EXCLUSIVE: This month Dhar Mann is hosting a two-day creator training camp with Adobe in Burbank, CA.

We hopped on a call with Mann to get the details →

Over 200 creators will gather at Dhar Mann Studios’ 120K-square-foot campus to ideate, film, edit, and publish short-form video in real-time.

Creators including Jordan Matter, Adam W, Rebecca Zamolo, and Dad Social will provide mentorship and collaborate on content.

“We wanted to create this creator playground where we can invite aspiring and established creators to learn best practices from some of the experts in the industry,” Mann said.

Participants can rotate through 10 content stations led by experts in genres including comedy, cooking, beauty, and tech. For example, creators can learn about comedy content from Adam W and make videos with him on set.

“These 200+ creators aren’t just there to learn—they’ll be creating content while there within 100+ standing sets,” Mann said. “We estimate to reach over 1 billion views across platforms just with the creators that will attend.”

Creators will be trained using Adobe products like Premiere, Firefly, and After Effects. These are products Mann has used to build Dhar Mann Studios over the last eight years, gaining a following of over 163 million across social platforms.

Zoom out: The Adobe camp comes on the heels of several big partnerships for Mann, who recently inked a FAST channel partnership with Samsung and signed with Fox to produce 40 original microdramas.

“Great storytelling is at the heart of everything—it’s what fuels the flywheel. For us, social-first content will always be that,” Mann said. “I always think as a YouTuber first, so I don't lose sight as to what got us here in the first place.”