Personal Productivity Playbook by CJ Casselli

🚀 INTRODUCTION        1

Why should you read this playbook?        1

Who will benefit from this playbook?        2

Why should you listen to me?        2

How should you implement these practices?        3

🎯 PRODUCTIVITY PLAYBOOK OVERVIEW        4

1️⃣ DETERMINE WHAT IS MOST IMPORTANT TO YOU (YOUR GOALS)        5

1. Life Wish List        5

2. Vision & Goals        5

3. Identities & Habits        7

2️⃣ FOCUS ON YOUR GOALS WHILE MANAGING THE CHAOS OF LIFE        9

Getting Things Done (GTD)        9

Timeboxing        12

Deep Work        13

Inbox Zero        13

Automate, Outsource, and Delegate        17

Saying No        19

3️⃣ USE SYSTEMS TO REVIEW YOUR PROGRESS        20

Daily Task Organization (15 Minutes)        20

Weekly Review (60 Minutes)        20

Annual Calendar & Ideal Week        20

Quarterly Review (2 Hours)        22

4️⃣ PRIORITIZE ACTIVITIES THAT SUSTAIN YOUR ENERGY AND MOTIVATION        23

Sleep        23

Fitness        23

Nutrition        23

Optimal Work Times        24

Day of Rest (Sabbath)        24

Other Life-Giving Priorities        24

5️⃣ BE CONSISTENT AND MEASURE RESULTS OVER A LONG PERIOD OF TIME        25

✅ ONE-PAGE PRODUCTIVITY CHECKLIST        26

📅 MY CURRENT DAILY (WEEKDAY) ROUTINE        27

⚒️ HELPFUL TOOLS        28

📚 ADDITIONAL READING        30

🚀 INTRODUCTION


Why should you read this playbook?

Compound growth is typically discussed as a financial concept, but the principle holds true for personal productivity. James Clear, the author of Atomic Habits, refers to this as continuous improvement, which he defines as a dedication to making small changes and improvements every day, with the expectation that those small improvements will add up to something significant.

He goes on to point out that in the beginning, there is basically no difference between making a choice that is 1% better or 1% worse (it won’t impact you very much today). But as time goes on, these small improvements or declines compound and you suddenly find a very big gap between people who make slightly better decisions daily and those who don’t. If you get 1% better each day for one year, you’ll end up 37x better by the time you’re done.

Investing time to improve your personal productivity will have a massive impact on your life, particularly if you measure the results over a long period of time.

Who will benefit from this playbook?

Everyone can benefit from being more productive, but you’ll particularly enjoy this guide if:

  • You’re a high achiever who has big goals and ambitions
  • You’re constantly busy, and when people ask how you’re doing, you say “busy”
  • You look back on your weeks sometimes and feel like you got nothing done (you want to accomplish more vs. just be busy)
  • You’re guilty because you’re neglecting certain areas of your life even though you consider them important (e.g. working out)
  • You have young kids
  • You’re open to the idea of adding more structure to your life (some personalities will hate this playbook and that’s okay)
  • You want to be excellent across every area of your life, not just one (e.g. work)

Why should you listen to me?

When my wife and I started having kids, it drastically reduced the amount of time I had each day and forced me to be as productive as possible with my limited time. I’ve read dozens of books, listened to countless podcasts, and browsed hundreds of articles related to improving personal productivity. All of these resources contain similar “core truths”, and I’ve summarized the essential concepts in this playbook.

I’ve also been frustrated by the complexity of many productivity tools and the unrealistic daily routines of productivity influencers. Most of these folks either 1) don’t have kids, or 2) are writing about productivity after they’ve “made it” (typically through a period of extreme work/life imbalance). Most people can’t sleep in until 9am, do ice baths and saunas, work out for 90 minutes, take long walks at lunch, journal, meditate, read a book a week, travel all the time, have a private chef, go to dinner with friends every night, etc. I’m much more interested in finding out how to be productive in an environment of chaos where you have limited resources (i.e. time, money).

The systems in this playbook are (mostly) free and have enabled me to accomplish the following each week:

  • Work ~55 hours as CEO of Truss Vet, Owner of Medical Day Spa of Chapel Hill, and Board Advisor to MyOrthodontist
  • Stay actively involved with my church
  • Workout 5x per week for 30-45 minutes each session (this includes travel time)
  • Spend 2 hours in the morning and 2 hours in the evening with my kids during the week, and then spend most weekends with my family
  • Have a weekly date night with my wife
  • Take one day off per week (Sunday)
  • Average 6.5+ hours of sleep per night
  • Hang out with friends, go to local events, attend church, watch shows/sports, etc.

How should you implement these practices?

It’s important to note that this playbook will not tell you what success looks like, what is important, or what you should spend your time on. It will simply give you a toolkit for directing your best efforts toward whatever you determine is most important to you.

Becoming more productive is like getting in better shape (working out). It takes a lot of time, effort, experimentation, failure, and training. If you’re out of shape, you won’t be able to go to the gym and do all of the different machines and exercises on day one. But over time and with deliberate effort, you can get into fantastic shape. You also can’t magically get fit by buying new gear, trying new apps, or constantly changing your workout routine. The keys to success are discipline, consistency, and focused effort over time.

The fitness analogy holds true for building your “productivity muscles.” You won’t be able to utilize all of the tools in this playbook on day one. You should experiment and incorporate one at a time, practicing discipline and consistency, and look for results in 12 months not in 12 days. You’ll be tempted to buy various gear, download overly complex apps, and constantly try the newest productivity “hack.” If you’re not careful, you can spend all of your time and energy setting yourself up to be productive, which in itself feels productive. Avoid doing this. All roads lead back to the basic principles in this playbook.

Lastly, it’s important to note that I’ve never had a perfect day. I have two young kids (4-year old, 2-year old), a wife, a dog, hundreds of employees, etc. Every day, something pops up and throws a wrench in my workflow. Some days flow perfectly, others are a complete trainwreck. It’s important to be adaptable. The goal is to practice these productivity methods over 10 years, and the cumulative effect of managing life’s chaos and staying focused on your most important priorities is where the real magic happens.


🎯 PRODUCTIVITY PLAYBOOK OVERVIEW


💡 Top 0.01% excellence in one area often means making significant sacrifices in other areas (e.g. health, happiness, family, etc). But achieving top 2% excellence across every aspect of life can be done, however, it takes a top 0.01% level of self-discipline.” - Michael Girdley

The goal of this playbook is to give you the tools to be more productive and help you achieve top 2% excellence across all aspects of life. The goal is balance, while still achieving high performance across multiple categories.

Maximizing your personal productivity can be achieved by following these five steps:

  1. Determine what is most important to you (goals, vision, identity)
  2. Focus on those goals while managing the chaos of life
  3. Use systems to review your progress
  4. Prioritize activities that sustain your energy and motivation
  5. Be consistent and measure results over a long period of time


1️⃣ DETERMINE WHAT IS MOST IMPORTANT TO YOU


💡 “What you choose to work on, and who you choose to work with, are far more important than how hard you work.” - Naval Ravikant

Being productive is worthless if you’re not working on the right things; it doesn’t matter how fast you move if it’s in the wrong direction. Said another way, getting stuff done is only helpful if it’s in support of your long-term goals, vision, identity, dreams, wants, etc. So how do you make sure you focus your efforts on the most important things? You spend time documenting your vision and goals, life wish list, and identities and habits.

1. Life Wish List

Whether you choose to acknowledge it or not, you likely have a long list of things you want or daydream about. This can literally be anything (e.g. beach house, new car, getting married, running a marathon). Every year as part of your annual goal-planning, create or revisit a Life Wish List by doing the following:

  1. Write down a list of everything you want in life. Don’t hold back and don’t be embarrassed. Whether you choose to acknowledge it or not, that “wish” likely still exists in your brain. This list will be anywhere from 10 to 50 items.
  2. Prioritize this list in order of importance to you. Force yourself to put everything in descending order.
  3. Each of these items likely has a time or cost associated with it, or both. Try to estimate that and make a note of it to the side. When you start referencing these wishes during your annual goal planning, this will help you ensure you don’t try to do too much.

2. Vision & Goals

Your vision and goals clarify what you want out of life and what you want to accomplish. Identifying the most important things to work on each day is impossible without having first determined what is important to you. The Life Wish List you created is a good start, but you also need to consider any goals you have that may not be as easily captured on a wish list. What do you want to accomplish? What does success look like? When you daydream about your life 10 years from now, what do you see? Use your Life Wish List to help inform some of this and make sure they are ultimately aligned.

The Process:

  1. Set an ambitious 10-Year Vision. It’s important to be truly honest here and not let others define success for you. It’s also okay to be ambitious. Most people overestimate what they can do in one year and underestimate what they can do in ten years.
  2. Sketch out a 3-Year Picture of what things will look like if you’re on track to reach that 10-year Vision.
  3. Set 1-Year Goals that will help you reach that 3-year Picture (3 to 5 total)
  4. Set Quarterly Rocks that will help you reach those 1-Year Goals (3 to 5 total per 90 days)
  5. For the next 90 days, spend the most 2-4 productive hours of your day on tasks related to those Quarterly Rocks

Here is a template you can use.

How to Set Goals (Rocks): When setting goals or rocks, make sure to make them SMART Goals: specific, measurable, achievable, relevant, and time-bound. Ideally, at the end of whatever period you’ve set the goal, you’ll be able to answer with a “yes” or “no” as to whether it has been accomplished.

Why You Should Call Quarterly Goals “Rocks”:

There is an analogy in time management that was popularized by Stephen Covey in his book “The 7 Habits of Highly Effective People.” Picture a glass jar where next to it you have:

  • Big Rocks - your main priorities or longer-term goals
  • Pebbles - your day-to-day responsibilities and shorter-term goals
  • Sand - minor tasks that aren’t really that important

If you start filling the jar with the sand and then the pebbles, you won’t have enough room for the rocks. But if you start with the rocks first, then the pebbles, and then the sand, you’ll be able to get everything done. The takeaway is to make sure we focus on our significant (rocks) priorities first before we start tackling other tasks (pebbles, sand).

🔑 How CJ Sets Goals


I use SMART Goals paired with my 10-Year Vision in my personal life. At my company, we use a similar planning process. The output of this planning is a set of Quarterly Rocks that I add to my Todoist setup to ensure I schedule time each week focused on the most important tasks.

You can find a template of my goal-planning worksheet here.

3. Identities & Habits

💡 “Success is the product of daily habits—not once-in-a-lifetime transformations. Habits are the compound interest of self-improvement. Ultimately, it is your commitment to the process that will determine your progress.” - James Clear

While goals help you accomplish your vision and wish list, not everything can be broken down into a goal. If you spend time envisioning your future 10 years from now, it likely includes a description of who you want to be and how people will view you (your identity). It’s hard to turn that identity into a set of quarterly goals, but it’s much easier to recognize habits that someone with that identity might possess. habits help you become who you want to be (they shape your character)

In some cases, your habits might be closely linked to your goals, or some goals might require that you build certain habits. That’s okay, it’s just helpful to separate them out so you can focus on accomplishing your goals (90-day projects, binary outcome of yes/no) and advancing your habits (daily, how often did you consistently do something).

The Process:

  1. Write down who you want to be, what you want your identity to be, your ideal character traits, what you hope people think about you, etc.
  2. Parse out those thoughts into short, tangible categories or identities
  3. Use this list to form a list of habits or write down a few habits for each of the categories that you would like to put into practice to help shape your identity
  4. Eventually, this should form a list of non-negotiable habits that you try to strictly follow and track (via Streaks or a spreadsheet habit tracker)

🔑 How CJ Builds Habits


I’m in the process of building a list of non-negotiable habits that I stick to with extreme consistency. I track my habits using the Streaks app, and I have two friends that I share a recap with at the end of every month. In order to increase accountability, I’ve set goals for how many times I need to complete each habit per month, and if I don’t hit these benchmarks, I have to pay my friends money (really makes you think twice about skipping a day!). Here is a sample of my non-negotiable habits:


2️⃣ FOCUS ON YOUR GOALS WHILE MANAGING THE CHAOS OF LIFE


💡 “You do not rise to the level of your goals, you fall to the level of your systems.” - James Clear

All productivity books, blogs, and podcasts can essentially be distilled down into the following frameworks. I utilize all of these processes, but they’re a work in progress. You don’t just flip the switch and master these behaviors. Remember, you’re building a productivity muscle… it takes lots of time, dedication, training, failure, etc. but with consistent effort, you will find yourself becoming much more productive, and “exercising” these frameworks will be much easier (you won’t need as much conscious effort).

Getting Things Done (GTD)

David Allen pioneered this method for task management in his book Getting Things Done. It’s based on the premise that your mind is for having ideas, not holding them. You’ll need a method for managing all of life’s tasks and determining how to track them and when to work on them, and this is by far the best method out there. Here is a flowchart of the process:

The GTD methodology and flowchart contain five key steps to organize life’s tasks:

  1. Capture: Write, record, or gather any and everything that has your attention. You’ll need a physical collection tool (e.g. folder) and a digital collection tool (e.g. Todoist). I put literally anything that pops into my head into my Todoist Inbox to be reviewed later. FYI, the first time you do this, you’ll need to do a massive brain dump of everything you’re subconsciously tracking. Allen calls this a mind sweep, and he has built a helpful guide for the first time you do this to trigger all of your open loops.
  2. Clarify: Now that you’ve captured everything, you need to process these items one by one and determine 1) what it is, and 2) is it actionable.
  3. Organize: Once you’ve clarified the item, you need to organize it based on where it belongs and when it should be addressed. Here is the flow chart explained:
  1. No, not actionable
  1. Trash it
  2. Put it on a someday/maybe list that you review regularly (monthly or quarterly)
  3. If it’s reference material, file it away in an organized place so that you can find it later
  1. Yes, actionable… what is the next action?
  1. If it’s a project…
  1. Create a project and conduct some project planning
  2. Determine the next actions required to complete the project
  3. Skip to step “iii” below as you go to complete the next actions
  1. If it will take less than 2 minutes, do it immediately!
  2. If it’s an actionable task that takes longer than 2 minutes
  1. Delegate it, if possible, to someone else
  1. Create a “waiting for” list where you can track and check in on the things you’ve delegated (so you don’t spend mental energy wondering if they’ve been completed)
  1. Defer it to a place where you can take action on it
  1. Put it on a next actions list where you keep your to-do’s
  2. Schedule it on your calendar when you plan to complete the next action
  1. Reflect: Every day you will get new tasks, ideas, mail, requests, etc. that need to be sorted. Utilize the organization steps (#3 above) and review your task lists regularly to regain control and focus.
  2. Engage: Having thoroughly captured and organized everything each day, you’re free to trust your systems and simply execute the next actions in front of you with confidence and clarity.

🔑 How CJ Uses the GTD Framework


  • I manage most of my tasks and projects in an app called Todoist. I’ve essentially built out the workflow above in Todoist, and I’ve trained my brain to dump any thought, idea, or task that pops into my head at any time (even in the middle of the night) into the Todoist Inbox. Later, I’ll go through the process above to clarify, organize, reflect, and then engage. For physical documents and mail, I keep a simple manila folder in my briefcase where I store these items until I can review them (weekly).
  • For a comprehensive overview of how to set up a GTD workflow in Todoist, read this guide. I recognize this process might seem daunting, but once it becomes second nature, you will be amazed about how free and less stressed you are.

My Todoist setup is constantly evolving, but here is a look at how I have it set up today:

< When driving, I’ll crank through the phone calls list

< Waiting for helps me track things I’ve delegated so I don’t need to remember them.

< I separate out Quarterly Rocks so I can focus on scheduling those tasks first.

< I can expand each category (Truss Vet, MDS, Personal) and underneath those categories I have lists of projects I’m working on.

Timeboxing

💡 “A 40 hour time-blocked work week, I estimate, produces the same amount of output as a 60+ hour work week pursued without structure.” - Cal Newport

A recent Harvard Business Review article highlighted a study conducted by Filtered of 100 productivity hacks and timeboxing was ranked as the #1 most useful. The concept is based on the idea of migrating your to-do list to your calendar. ​​You decide what to do and when to do it, block out all distractions for that timeboxed period, and get it done. This primarily mitigates time wasted switching between various tasks (multi-tasking is not productive) and helps reduce the decision fatigue associated with trying to figure out what to do next. If you’ve spent time scheduling your to-do’s, you simply look at your calendar for the day and start working!

🔑 How CJ Uses Timeboxing


I’ve synced my Todoist app with Google Calendar, which means I can quickly create a to-do (next action) in Todoist and set a date, time, and duration, and it will show up on my calendar. This has been a game-changer for my productivity, though I still struggle sometimes to stay completely focused on a particular task during its allotted time. Be careful not to fill up your entire day with tasks; you’ll likely want to leave ⅓ of the day unscheduled to allow for disruptions. But I agree with HBR, this is the best productivity method I’ve ever put into practice.

Deep Work

Deep Work is a concept coined by Cal Newport and refers to the idea of focusing without distraction on a cognitively demanding task. In our modern world, we’re constantly bombarded with notifications, messages, requests, tasks, etc. Newport argues that to do great work, we need long stretches of focused time without interruption. Even quickly checking your phone triggers your brain to switch contexts and divert its attention away from whatever important task you are focused on. If you want to accomplish your most ambitious goals, you need to carve out time for deep work.

Jim Collins, the famous business consultant, author, and teacher, also identified the importance of carving out time for focused work, or as he calls it, creative work. Through many years of tracking and optimizing his time, he concluded that to accomplish his goals, he needs to work 1,000 creative hours in every 365-day window. No matter where you slice it, no matter if he’s sick, busy, or on vacation, he needs to put in the hours. This translates to about 4 to 5 hours of creative (deep work) per day if you remove weekends, sick days, and vacations.

🔑 How CJ Conducts Deep Work


My goal is to conduct 1,000 hours of deep work each year focused on my quarterly objectives and key projects. I’m most productive during the first third of the day, and I’ve blocked off 5:15am - 6:15am and 9am - 12pm to try to focus on deep work projects and/or learning. When entering deep work mode, I try to set up my environment as follows:

  • Turn on the Freedom app, which blocks custom lists of apps / websites
  • Close (quit) email, Slack, iMessage, and any other messaging platforms

Inbox Zero

In the workplace, email is the most distracting and time-wasting activity. It gives you a sense of busyness and accomplishment when in reality, you’ve often accomplished nothing. That said, most jobs require you to spend a significant portion of your day in email. The key is to control your inbox instead of having it control you. Remember, very few emails require a response immediately.

There are two methods you need to utilize to manage your email productively:

  1. Only check your email at 2 - 3 scheduled times per day (30- or 60-minute blocks)
  2. Work towards Inbox Zero, which means you’ve read and addressed each email and either turned it into a task, archived it, or quickly responded (apply the GTD framework)

🔑 How CJ Reaches Inbox Zero


I try to schedule two 60-minute blocks per day where I check my email. I often fail at this because I’m forced to jump in and respond to something time-sensitive, but spending less time in email is a big priority for me.

I used to use a custom Gmail setup (see below) for maximizing my email productivity, but I recently switched to Superhuman. I resisted for a while due to cost, but Superhuman allows you to introduce some automations, hot keys, scheduling, and interfaces that really do reduce the amount of time I spend in email. I probably save a couple of hours per week now due to the speed at which I can crank through my inbox.

Gmail Configuration (I used this for a few years, but recently switched to Superhuman):

Here is my old Gmail setup based on a popular blog post by Andreas Klinger on how to use Gmail more efficiently. Here was my setup and workflow:

Workflow:

  • When an email comes into my inbox, I address and archive each one by doing the following:
  1. Respond immediately, if I can do so in 2 minutes or less
  2. Mark it as “Needs Action” with a yellow exclamation point to work on later
  3. Delegate it by forwarding it to someone else to complete
  4. Tag it as “Reference” if it’s not actionable but something I’ll need to reference later
  • For any emails that I’ve sent that require a response, I’ll tag them as “Awaiting Reply” so I don’t waste any brainpower trying to remember if it’s been addressed
  • Once I’ve gone through all of my emails, I’m at Inbox Zero (everything has been archived)
  • I’ll then work on any emails-turned-tasks marked as “Needs Action”

Setup (Takes 15 Minutes):

  1. Setup Multiple Inboxes
  1. Gear Icon (Settings) > Select “Multiple Inboxes”
  1. Decide on Your Special Icons (Stars)
  1. Gear Icon (Settings) > See all settings > General > Stars
  2. Drag the Stars you want to use to “In Use”
  3. I use the following labels:
  1. Yellow Bang = Needs Action
  2. Purple Question = Awaiting Reply
  3. Orange Arrow = Delegated
  4. Blue Info = Reference

  1. Link Special Stars to Your New Inboxes
  1. Gear Icon (Settings) > See all settings > Inbox > Multiple inbox sections

  1. Enable the Inbox Layout
  1. Gear Icon (Settings) > See all settings > Inbox > Set up like the screenshot below

Reload Gmail, and it should look something like the screenshot below:

Automate, Outsource, and Delegate

Part of being productive is working on the things you 1) enjoy, 2) are good at, and 3) only you can do. By doing this, you’ll spend most of your time in your “Zone of Genius.” Matt Mochary describes the zone of genius as follows:

💡“Zone of Genius are the things that you are uniquely good at in the world, and that you love to do (so much so that time and space likely disappear when you do them). This is where you can add most value to the world and yourself. This is where you should be driving toward spending most, if not all, of your time.”

Getting here takes time (years) and is the culmination of a bunch of little efforts to automate, outsource, and delegate the things you do on a regular basis but aren’t in your zone of genius. Traction created a helpful framework called “Delegate and Elevate” for putting this into action:

Take note of everything you do and put it in one of the four quadrants above and further defined below:

  1. Don't Like/Not Good: Most likely outside of your area of expertise and leave you feeling inadequate and frustrated (Delegate ASAP)
  2. Don't Like/Good: Activities that you are good at doing - you have learned to do them well through repetition and necessity - but that don’t give you real satisfaction or a sense of fulfillment. (Delegate Next)
  3. Like/Good: Activities that you can do with minimal effort and that give you enjoyment and satisfaction. (These are the hardest to delegate, but do so after you’ve delegated everything in the bottom two quadrants).
  4. Love/Great (Zone of Genius): Activities you’ve mastered, that you love doing, that give you energy and a sense of fulfillment. (Own these tasks and try to spend most of your time here).

Delegation and outsourcing is a muscle that needs to be built and exercised regularly. Step one is taking note of everything you do, and step two is working hard to find ways to outsource and delegate items. It’s okay if you mess up, the key is to turn this into a regular practice!

NOTE: Depending on your level of busyness and level of income, you can get pretty aggressive about outsourcing things in your life. On the personal front, you can hire landscapers, a personal chef, house cleaners, drivers, etc. all of which will free up additional time. On the work front, you can get an executive assistant (EA), whether here in the U.S. or internationally using services like Shepherd, Athena, HireLATAM, or FreedUp, which allow you to offload many of the administrative tasks you complete regularly. For more guidance here, check out these resources:

🔑 How CJ Practices Automation, Outsourcing, and Delegation:


I’m still in the early innings of my journey towards my Zone of Genius, but I’ve taken the following actions:

  • Automation: If it’s a task that I can’t outsource but need to do regularly, I’ll create a Todoist recurring task. This gets it out of my brain and relieves the need to remember it. If it’s something I order or buy regularly, I try to sign up on Amazon Subscribe & Save.
  • Outsourcing/Delegation: I have a Google Sheets document (Template Here) where I keep track of the recurring tasks I do, how long they take (on average), whether they’re able to be outsourced or delegated, if I’ve outsourced them, and then a link to the standard operating procedure (SOP) for how to complete that task. The steps for making progress on this are:
  • Record tasks that you do regularly and identify whether or not they can be outsourced
  • Build SOPs for the tasks that can be outsourced or delegated
  • Review weekly and try to outsource/delegate one item per week
  • Repeat this process on an ongoing basis
  • Executive Assistant: I recently hired my first EA, and I’ve been building SOPs in Notion to outsource tasks. I’ll update this guide with my workflow once I have some learnings.

Saying No

💡 “The difference between successful people and really successful people is that really successful people say no to almost everything.” - Warren Buffet

It’s pretty simple… if you want to accomplish your goals, you’re going to need to say no to many things that aren’t in support of those goals. This is easy with stuff you don’t want to do, but you’ll know you’ve mastered this when you’re frequently saying no to things you want to do but just don’t advance your goals and priorities. By setting the right goals and priorities and keeping those top-of-mind, it becomes easier to say no.

The other part of saying no is blocking out digital distractions. You need to say no to the constant barrage of social media, videos, messages, ads, etc. I’ve been using Freedom during my Deep Work sessions and in the mornings and evenings with my family as a way to better focus my time. It allows me to block many of the distracting apps and websites on my phone so that I better focus on those around me (or the work I’m trying to accomplish).


3️⃣ USE SYSTEMS TO REVIEW YOUR PROGRESS


Daily Task Organization (15 Minutes)

Throughout the day, you should be dumping any new ideas, tasks, reminders, etc. into your inbox (e.g. Todoist) to get them out of your head and to avoid working on them in the moment. Then each morning (or the night before), spend 15 minutes cleaning up your Todoist inbox and scheduling the tasks or putting them in the appropriate list to review later. Also, spend time organizing your calendar for the day to ensure everything is scheduled appropriately (remember to leave ⅓ of your day unscheduled for disruptions).

Weekly Review (60 Minutes)

This is the most important system for managing your progress toward your quarterly goals and objectives. Each Friday, block off 60 minutes for a meeting with yourself, and run through the following:

  • Review your goals and habits
  • Go through every task and project in Todoist to make sure the tasks are 1) still relevant, and 2) actionable
  • Review any other to-do lists
  • Schedule next week’s deep work sessions and fill them with tasks related to your quarterly rocks and other key projects
  • Try to automate, outsource, or delegate one item that you do regularly but isn’t in your zone of genius
  • Review your calendar from last week to see if there are any follow-ups needed
  • Review your calendar for the next 2-3 weeks to see if you need to prep anything
  • Go through all messaging platforms (texts, emails, Slack, social media) and mail to ensure you didn’t miss anything and utilize the GTD process to turn anything that needs more attention (greater than 2 minutes) into tasks

Annual Calendar & Ideal Week

Annual Calendar: Other people’s priorities will become your own if you don’t take control of your schedule. As part of making sure you prioritize the most important things, it’s helpful to plan out your calendar at the beginning of the year in one consolidated place. Google Calendar is nice for the day-to-day and week-to-week, but it’s hard to quickly glance at the big events, travel, meetings, etc. coming up throughout the year. Ali Abdaal has created a nice template that allows you to view your “Year at a Glance.” Fill it out and review it regularly to ensure you don’t miss anything, and you plan ahead on the big items in your life.

Ideal Week: Time is our most precious resource, and it’s important that we align it with our stated priorities. It’s also helpful to create a “work container” so you know exactly how much time you’re spending on work each week by limiting yourself to those hours. Side note… many people say they work 70, 80, 90 hours a week, but they actually don’t, or they’ve wasted a bunch of time and labeled it as “work.” It’s important to visualize how many hours per week you’re actually working.

🔑 How CJ Reviews His Ideal Week


I target 50 - 55 hours of work per week. In his research, Stanford Economics Professor John Pencavel found that productivity per hour declines sharply when a person works more than 50 hours a week. After 55 hours, productivity drops so much that putting in any more hours might be pointless. And, those who work up to 70 hours a week are only getting the same amount of work done as those who put in the 55 hours.

I’ve created a separate Google Calendar (instructions here) that I’ve titled “Ideal Week.” During my Weekly Review, I look at this calendar and compare it to how my week actually went. This gives me opportunities to improve or ways I need to update my Ideal Week.

Quarterly Review (2 Hours)

Every quarter (90 days) you need to conduct a Quarterly Review, preferably offsite and somewhere you don’t typically work. Spend time reflecting on the following:

  • Highlights from the past 90 days
  • Whether or not you accomplished your goals
  • What prevented you from accomplishing your goals
  • Review your 10-Year Vision, 3-Year Picture, 1-Year Goals, Life Wish List, and Habits
  • Review your Ideal Week and Annual Calendar
  • Review your Someday / Maybe Lists
  • Brainstorm a list of everything you want to accomplish next quarter
  • Turn this list into 3 to 5 Quarterly Rocks (these may be half personal, half work)
  • Identify and document any new habits you want to form related to your goals and identities
  • Update Todoist with your Quarterly Rocks and start identifying and scheduling your next actions

NOTE: One time per year this Quarterly Review will actually be an Annual Review. The structure will be fairly similar, except you’ll be reflecting on the past year and setting goals for the new year. You still need to identify quarterly rocks for the next 90 days.


4️⃣ PRIORITIZE ACTIVITIES THAT SUSTAIN YOUR ENERGY AND MOTIVATION


Life is a marathon, not a sprint. You won’t be able to be productive if you’re exhausted and burnt out. You need to spend time on the things that you enjoy and provide you with energy. Timebox these activities BEFORE you schedule your work. Work will always consume your free time, so in order to take control of your life, you need to schedule these activities first.

💡 “A healthy man wants a thousand things, a sick man only wants one” - Confucius

Sleep

  • Aim for 6.5+ hours
  • Go to bed and wake up at the same time each day (or within +/- one hour)
  • Keep room cool and dark (use eye mask if needed)
  • White noise machine
  • If possible, no alcohol during the week (disrupts your sleep)
  • No caffeine after 2pm
  • Avoid bright overhead lights in the evening if you can
  • Avoid phone first thing in the morning and last thing at night
  • Get bright light or sunlight immediately after waking

Fitness

  • Weightlifting 4x per week using progressive overload (track your progress)
  • Zone 2 cardio (I currently get this just playing with my kids)
  • Zone 5 cardio 1x per week (cycling, running)
  • My current routine, which I simply track in the Apple Notes app:
  • Monday (Push)
  • Tuesday (Pull)
  • Wednesday (Zone 5 Cardio)
  • Thursday (Upper)
  • Friday (Legs)
  • Saturday or Sunday (Rest)
  • I try to take 5mg of creatine and a protein shake after working out

Nutrition

  • “Eat food. Not too much. Mostly plants.” - Michael Pollan (In Defense of Food)
  • Garbage in, garbage out… nutrition does impact your mood and energy levels
  • Getting enough protein is important
  • Drink a half gallon of water every day (make this easy with a half-gallon bottle)
  • Meal prep healthy lunches for the week if you can, but I rarely do
  • I’m trying to go low gluten, low dairy, low seed oils right now

Optimal Work Times

  • Figure out if you’re a morning person or a night owl and lean into that
  • Determine when you have the most energy (and least energy) for deep work projects, and schedule your day accordingly. For me, I try to block my day up until 12pm for deep work, learning, etc. and I leave my afternoons for meetings, email management, etc. My lowest point of energy seems to be from 1:30pm - 4pm.
  • Andrew Huberman encourages people to think about their day in three phases:
  • Phase 1 (0-8 hours after waking): Our brain and body are more action and focus-oriented in Phase 1 due to elevated dopamine, adrenaline, and cortisol levels. Work on the tasks that require energy and focus. Setting a window for completion, rather than a precise start and stop time, lends flexibility to your schedule.
  • Phase 2 (9-15 hours after waking): Leverage your naturally higher serotonin levels and lower adrenaline, and engage in habits that don’t require you to overcome much limbic friction. This is an excellent time for behaviors and thinking that can be completed with less focus. The sort that involves creative exploration is perfect: writing fiction, rough drafts, writing music, play of any kind, experimentation.
  • Phase 3 (16-24 hours after waking): This is when we reset our ability to overcome limbic friction by resting and sleeping.

Day of Rest (Sabbath)

  • Try to take one day off from work per week
  • This may be the oldest productivity “hack” in the book, and if it was good enough for God, it should be good enough for you
  • Granted, people forget that God “worked” 6 days per week (vs. 5) so don’t be afraid to work some on Saturday to earn that rest!

Other Life-Giving Priorities

  • Remember, if you have a demanding job, work will consume your free time unless you proactively take control of your schedule
  • Timeboxing and maintaining your calendar actually frees up space for life-giving activities that will re-energize you and bring you fulfillment
  • Rigorously block time in advance for things like faith, meditation, family, date nights, time with friends, events, hobbies, travel, or whatever else you enjoy and gives you rest

5️⃣ BE CONSISTENT AND MEASURE RESULTS OVER A LONG PERIOD OF TIME


💡 “It’s better to be consistently good than occasionally great.” - Nick Bare

I’m amazed at how our minds and our society seem to constantly tell us that success should happen overnight or come easily. If you really dig into any form of “greatness,” you’ll find that it happened through years of consistent effort and hard work. There simply are no shortcuts.

The power of compounding applied to our own self-development can have an enormous impact over time. Be consistent with these productivity methods, maniacally focus on your top priorities, and measure your results over 10 years, not 10 days. I guarantee you will like the results.


✅ ONE-PAGE PRODUCTIVITY CHECKLIST


💡 “Success is doing ordinary things extraordinarily well.” - Jim Rohn

1. Determine what is most important to you (your goals and habits):

  • Set a 10-year Vision and create your Life Wish List
  • Create a 3-year Picture of what things will look like if you’re on track to reach that 10-year Vision
  • Set 1-Year Goals that will help you reach that 3-Year Picture (3 to 5 total)
  • Set Quarterly Rocks and non-negotiable habits that will help you reach those 1-Year Goals (3 to 5 total) and the vision of who you want to become
  • For the next 90 days, spend the most 2 - 4 productive hours of your day on tasks that will advance those Quarterly Rocks and don’t skip your habits

2. Focus on those goals while managing the chaos of life:

  • GTD + Todoist task management system
  • Timeboxing + deep work
  • Achieve inbox zero
  • Outsource, automate, and delegate
  • Say no to competing priorities

3. Use systems to review your progress:

  • Daily to-do list and calendar review (15 minutes)
  • Weekly personal review (60 minutes)
  • Review your ideal week and annual calendar
  • Quarterly personal review (2 hours)

4. Prioritize activities that sustain your energy and motivation:

  • Sleep
  • Fitness
  • Nutrition
  • Community (Family / Marriage / Friends)
  • Faith
  • Learning
  • Rest (one day off per week)

5. Be consistent and measure results over a long period of time

📅 MY CURRENT DAILY (WEEKDAY) ROUTINE


The following schedule is how I structure each weekday:

Time

Activity

4:44am

Wake up, coffee, bathroom, water, etc.

5am - 5:15pm

Morning devotion

5:15am - 6:15am

Deep work

6:15am - 7am

Workout

7am - 9am

Breakfast, time with family, get kids ready for day

9am - 12pm

Deep work (no meetings, ideally no messages)

12pm - 1pm

Crank through emails and Todoist organization

1pm - 5:45pm

Meetings, work, emails, projects, etc.

5:45pm - 7:45pm

Time with family, dishes, dinner, bedtime routine, etc.

7:45pm - 8pm

Wash face, brush teeth, etc. (prevents snacking or skipping these things)

8pm - 10pm

Work and/or date night

10pm - 10:30pm

Wind down and go to bed


⚒️ HELPFUL TOOLS


You don’t need much to manage your productivity. I would encourage you to stay away from the latest (often complex) apps or tools that promise to make you super productive. It’s kind of like buying a bunch of new clothes and gear for the gym… it motivates you for a couple of weeks, but actually sucks up a bunch of your time and doesn’t make you more fit (or productive). You probably already have everything you need, but if you’re curious about the tools I utilize, here are my recommendations:

Software Tools:

  • Todoist - personal task and project management software
  • Google Calendar - where I manage my calendar
  • Cal.com - quit wasting time coordinating availability
  • Superhuman - super fast email platform full of automations for reaching inbox zero
  • Google Docs - you need a place for all of your writing and planning
  • Notion - my knowledge hub for SOPs, various information, agendas, etc.
  • Grammarly - amazing for catching spelling and grammar errors
  • Noisli - productivity-focused soundtracks for blocking out surrounding noise
  • Bitwarden / Lastpass- quit using brainpower to remember passwords
  • Pocket - collect all of the articles you want to read in one place
  • Audible / Libby - consuming audiobooks is a great way to read more
  • ChatGPT - AI is obviously the new frontier for completing time-consuming tasks faster
  • Goodreads - keep track of the books you’ve read and want to read
  • Streaks - Habit tracker app that is super simple and helps gamify building habits
  • Clay CRM - starting to use this as a personal CRM to form more intentional relationships
  • Handwrytten - best automated hand-written note platform I’ve used
  • Freedom - amazing for locking down your phone and forcing family time or deep work
  • Loom - awesome for building SOPs or delegating tasks more efficiently
  • Cash App - use it as a cash card for nannies

Physical Tools:

  • Time Timer - visual timer which can be fun to use with various timeboxed tasks
  • Half Gallon Water Bottle - fill it up in the morning, make sure it’s gone before you go to bed
  • Headphones - get AirPods for calls, over-ear headphones for deep work (Fancy or Budget), and wired headphones for when your AirPods die
  • Pens - I like these pens for marking up documents and these pens for writing
  • Journal - it’s still important to write things down; I like these journals or these journals
  • Kindle - borrow books from the library using Libby and send them to your kindle
  • White Noise Machine - have been using this for years to sleep better
  • Eye Mask - if you’re traveling or you have lots of light that enters your room
  • Manila Folders - super simple but a great way to organize various documents
  • Monitor Stand - prop up your laptop or computer monitor to reduce neck pain
  • Standing Desk - if you spend a lot of time at your desk, this will make you feel better
  • Charging Block - never run out of a charge for your phone (bigger or smaller options)
  • Hand Sanitizer - keep it at your desk(s) and in your car; getting sick kills your productivity
  • Computer Monitor - you’ll be more productive by having double screens
  • Docking Station - connect your laptop to your monitor to leverage dual screens
  • Keyboard and Mouse - you’ll need a wireless keyboard and mouse if you get a monitor
  • Stationary - get in the habit of sending hand-written notes (budget options or classy)
  • Coasters - part of having a productive workspace is keeping it clean; use coasters
  • Wireless Printer - print documents you really need to focus on when reviewing
  • 11,000 Lux Lamp - get morning light by putting this next to your desk
  • Desk Treadmill Walking Pad - super helpful for getting steps in while working or doing virtual meetings
  • AM / PM Pill Case - makes taking vitamins super simple

CJ’s Productivity Templates:

NOTE: I’ve only listed tools that I personally use regularly. If you have other recommendations for me, please send them my way!


📚 ADDITIONAL READING


Books:

Blogs / Websites:


📱 CONNECT


Contact CJ: You can reach me by email at cj@trussvet.com or find me on LinkedIn

Feel Free to Share This Playbook With Anyone: http://bit.ly/personalproductivityplaybook 

Provide Feedback: Want to share your own tools, tricks, or workflow? Send me an email!

CJ Casselli