Appendix  B:

Understanding the Competition: How Powur Stands Apart

The landscape is filled with strong competitors, each bringing something different to the table. But when you take a closer look at the competition—companies like Sunrun, Freedom Forever, LGCY Power, Ion Solar, and Momentum Solar—you’ll start to see why Powur is uniquely positioned to lead the pack.

Let’s start with Sunrun. They’re the largest residential solar company in the U.S., and they’ve certainly made their mark. But here’s the thing—Sunrun’s traditional business model is built on heavy fixed costs. They’ve got a big workforce, tons of physical infrastructure, and that’s a lot to manage. It’s the opposite of what we’re doing at Powur. We’re decentralized, asset-light, and that means we can scale more efficiently. When the market shifts, we can adapt quickly without all that overhead weighing us down.

Then there’s Freedom Forever. They’ve grown fast, and they’ve got a strong sales culture driving that growth. But rapid expansion like that often comes with higher costs—especially when it comes to acquiring new customers. Powur, on the other hand, has been laser-focused on driving efficiency through technology. We keep our overhead low, which means we can maintain profitability even as we scale. It’s a more sustainable approach, and one that positions us for long-term success.

LGCY Power is another big name, known for their strong sales force. But heavy reliance on aggressive sales can be a double-edged sword. High turnover and fluctuating performance are real risks in that model. Powur is different. We’ve built a platform that not only supports individual sellers but also empowers entire enterprise partners. We’re not just about volume; we’re about creating lasting value across the entire customer lifecycle.

Ion Solar does a great job with customer service—they really focus on delivering a high-quality experience. But that level of service comes with higher operational costs. At Powur, we’re all about delivering top-notch customer experiences, too, but we do it in a way that’s efficient. Our technology-driven model keeps costs down while ensuring our customers are well taken care of. It’s the best of both worlds.

Momentum Solar is growing quickly, and they’ve done a good job balancing that growth with quality. But like many of our competitors, they’re still working with a traditional model that involves significant fixed costs. Powur’s approach is different—we’re virtual, decentralized, and that gives us the flexibility to grow without being bogged down by physical assets and large payrolls. We can scale up or down depending on the market, which is a huge advantage.

So what really sets Powur apart?                                    It’s our model, plain and simple.

We’re 100% virtual, decentralized, and we operate entirely in the cloud. No trucks, no warehouses, no massive overhead. That gives us the flexibility to adapt and scale in ways our competitors simply can’t. We’re also incredibly efficient with our capital. While others have had to raise huge sums to grow, we’ve hit similar milestones with far less. This isn’t just a point of pride—it’s a huge advantage for our investors.

And then there’s our technology. At the core of Powur is a proprietary platform that streamlines everything from customer acquisition to installation. It’s all about efficiency and delivering an exceptional experience to our customers. And because our incentives are aligned across sellers, installers, and customers, everyone involved in Powur’s ecosystem benefits from our success.

Our competitors are strong, but Powur’s innovative, scalable, and efficient model puts us in a league of our own. We’re not just playing the game—we’re changing it. And as the residential solar market continues to grow, we believe Powur is the company best positioned to lead this industry into the future.